Brandwave

How popular isMares in search?

In September 2026, there were an estimated 4.4K branded searches for Mares worldwide which is down 6.3% over the last 12 months. Mares holds 10.5% estimated Share of Search among scuba mask brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Cressi78%
  2. Mares10.5%
  3. Oceanic10.4%
  4. TUSA1.1%
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Which scuba mask brands compete with Mares?

Mares against scuba mask brands worldwide, by month

Share of Search by month for Cressi, Mares, Oceanic. The figures are in the table below the chart.

View monthly share of search table
MonthCressiMaresOceanicTUSA
Oct 202573.6%12.9%11.9%1.6%
Nov 202573.8%12.9%12%1.3%
Dec 202575.4%11%12.2%1.3%
Jan 202672.9%11.3%14.5%1.3%
Feb 202671.8%12.4%14.2%1.6%
Mar 202674.2%12.2%12%1.6%
Apr 202674.4%12.2%12.1%1.3%
May 202677.2%11.1%10.3%1.4%
Jun 202683.1%8.5%7.4%0.99%
Jul 202681.8%9.7%7.3%1.2%
Aug 202681.8%9.7%7.3%1.2%
Sep 202678%10.5%10.4%1.1%

  1. 1.Cressi

    78%

    Held 1st. 33.1K estimated branded searches, -33.1% vs prior month. Share -3.8 points.

  2. 2.Mares

    10.5%

    Held 2nd. 4.4K estimated branded searches, -24.7% vs prior month. Share +0.7 points.

  3. 3.Oceanic

    10.4%

    Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share +3.1 points.

  4. 4.TUSA

    1.1%

    Held 4th. 480 estimated branded searches, -33.3% vs prior month. Share -0.1 points.

Compare search popularity between Mares and its closest rivals

Every comparison with Mares

How has branded search demand for Mares changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Mares worldwide fell from 4.7K to 4.4K.
  • Across the 12 months ending September 2026, Mares’ estimated Share of Search among scuba mask brands worldwide decreased from 12.9% to 10.5%.
  • Across the 12 months ending September 2026, Mares’ estimated Share of Search among scuba mask brands worldwide peaked at 12.9% in November 2025 and was lowest at 8.5% in June 2026.

How did search popularity change for scuba mask brands worldwide in September 2026?

  1. In September 2026, Oceanic gained estimated Share of Search among scuba mask brands worldwide, from 7.3% to 10.4%.

  2. In September 2026, Mares gained estimated Share of Search among scuba mask brands worldwide, from 9.7% to 10.5%.

  3. In September 2026, Cressi lost estimated Share of Search among scuba mask brands worldwide, from 81.8% to 78%.

  4. Estimated monthly branded searches for TUSA worldwide fell 18.6% over 12 measured months, from 590 to 480 in September 2026.

Where does Mares compete?

Mares is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Dive computer brands5th of 70.12%Show ranking
Dive watch brands3rd of 31.6%Show ranking
Dive masks4th of 64%Show ranking
Dive gear brands3rd of 34.8%Show ranking
Scuba mask brands2nd of 410.5%Shown above

How is Mares measured?

Brandwave collects information about searches that people make online using Mares’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • mares dive
  • mares dive computer
  • mares mask
  • mares scuba
  • mares scuba mask

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How the Brand Demand Index is measured

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