How popular isMarc Jacobs in search?
In August 2026, there were an estimated 1M branded searches for Marc Jacobs worldwide which is up 21.5% over the last 11 months. Marc Jacobs holds 11.1% estimated Share of Search among designer perfume brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which designer perfume brands compete with Marc Jacobs?
Share of Search by month for Chanel, Gucci, Versace, Marc Jacobs, Dior. The figures are in the table below the chart.
View monthly share of search table
| Month | Chanel | Gucci | Versace | Marc Jacobs | Dior |
|---|---|---|---|---|---|
| Oct 2025 | 35.4% | 35.4% | 15.8% | 8.7% | 4.8% |
| Nov 2025 | 33.6% | 33.6% | 18.3% | 10% | 4.5% |
| Dec 2025 | 38.2% | 31.2% | 17.1% | 9.3% | 4.2% |
| Jan 2026 | 38.8% | 31.8% | 17.4% | 7.8% | 4.3% |
| Feb 2026 | 38.8% | 31.7% | 17.4% | 7.8% | 4.3% |
| Mar 2026 | 40% | 32.8% | 14.7% | 8.1% | 4.4% |
| Apr 2026 | 35.9% | 35.9% | 16.1% | 7.2% | 4.8% |
| May 2026 | 38.8% | 31.8% | 17.4% | 7.8% | 4.3% |
| Jun 2026 | 37.1% | 30.3% | 16.6% | 11.1% | 5% |
| Jul 2026 | 37.1% | 30.3% | 16.6% | 11.1% | 5% |
| Aug 2026 | 37.1% | 30.3% | 16.6% | 11.1% | 5% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 37.1% | 3.4M | 0% | 0 points | |
| 2, held 2nd | 30.3% | 2.7M | 0% | 0 points | |
| 3, held 3rd | 16.6% | 1.5M | 0% | 0 points | |
| 4, held 4th | 11.1% | 1M | 0% | 0 points | |
| 5, held 5th | 5% | 450K | 0% | 0 points |
1.
Chanel37.1%
Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share 0 points.
2.
Gucci30.3%
Held 2nd. 2.7M estimated branded searches, 0% vs prior month. Share 0 points.
3.
Versace
16.6%
Held 3rd. 1.5M estimated branded searches, 0% vs prior month. Share 0 points.
11.1%
Held 4th. 1M estimated branded searches, 0% vs prior month. Share 0 points.
5.
Dior
5%
Held 5th. 450K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Marc Jacobs and its closest rivals
How has branded search demand for Marc Jacobs changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Marc Jacobs worldwide rose from 823K to 1M.
- Across the 11 months ending August 2026, Marc Jacobs’ estimated Share of Search among designer perfume brands worldwide increased from 8.7% to 11.1%.
- Across the 11 months ending August 2026, Marc Jacobs’ estimated Share of Search among designer perfume brands worldwide peaked at 11.1% in June 2026 and was lowest at 7.2% in April 2026.
How did search popularity change for designer perfume brands worldwide in August 2026?
2 changes
Estimated monthly branded searches for Marc Jacobs worldwide rose 21.5% over 11 measured months, from 823K to 1M in August 2026.
Estimated monthly branded searches for Gucci worldwide fell 18.2% over 11 measured months, from 3.4M to 2.7M in August 2026.
How is Marc Jacobs measured?
Brandwave collects information about searches that people make online using Marc Jacobs’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- marc jacobs
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Is Marc Jacobs your brand?
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