Brandwave

How popular isLexar in search?

In August 2026, there were an estimated 1K branded searches for Lexar worldwide which is up 38.9% over the last 11 months. Lexar holds 0.09% estimated Share of Search among memory card brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. SanDisk61%
  2. Samsung38.2%
  3. Kingston0.73%
  4. Lexar0.09%
  5. AngelBird<0.01%
  6. ProGrade—
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Which memory card brands compete with Lexar?

Lexar against memory card brands worldwide, by month

Share of Search by month for SanDisk, Samsung, Lexar. The figures are in the table below the chart.

View monthly share of search table
MonthSanDiskSamsungKingstonLexarAngelBirdProGrade
Oct 202544.3%54.4%1.2%0.09%0.01%—
Nov 202550.3%48.2%1.4%0.11%0.02%—
Dec 202546.7%50.3%2.8%0.11%0.02%—
Jan 202662%36.5%1.4%0.08%0.01%—
Feb 202658.5%40.1%1.3%0.09%0.02%—
Mar 202653.7%45%1.2%0.09%0.01%—
Apr 202660.4%38.6%0.89%0.1%0.02%—
May 202669.5%29.7%0.68%0.07%<0.01%—
Jun 202665.1%34%0.78%0.07%<0.01%—
Jul 202663.6%35.6%0.77%0.07%<0.01%—
Aug 202661%38.2%0.73%0.09%<0.01%—
Sep 2026——————
  1. 1.SanDisk

    61%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -2.6 points.

  2. 2.Samsung

    38.2%

    Held 2nd. 422K estimated branded searches, +12% vs prior month. Share +2.6 points.

  3. 3.Kingston

    0.73%

    Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Lexar

    0.09%

    Held 4th. 1K estimated branded searches, +38.9% vs prior month. Share 0 points.

  5. 5.AngelBird

    <0.01%

    Held 5th. 70 estimated branded searches, -22.2% vs prior month. Share 0 points.

  6. —.ProGrade

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Lexar and its closest rivals

How has branded search demand for Lexar changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lexar worldwide rose from 720 to 1K.
  • Across the 11 months ending August 2026, Lexar’s estimated Share of Search among memory card brands worldwide held steady at 0.09%.

How did search popularity change for memory card brands worldwide in August 2026?

  1. In August 2026, Samsung gained estimated Share of Search among memory card brands worldwide, from 35.6% to 38.2%.

  2. In August 2026, SanDisk lost estimated Share of Search among memory card brands worldwide, from 63.6% to 61%.

  3. Estimated monthly branded searches for Lexar worldwide rose 38.9% over 11 measured months, from 720 to 1K in August 2026.

  4. Estimated monthly branded searches for AngelBird worldwide fell 36.4% over 11 measured months, from 110 to 70 in August 2026.

  5. Estimated monthly branded searches for Kingston worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

How is Lexar measured?

Brandwave collects information about searches that people make online using Lexar’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • lexar card

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How the Brand Demand Index is measured

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Is Lexar your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.