How popular isKONE in search?
In September 2026, there were an estimated 301K branded searches for KONE worldwide which is up 49.8% over the last 12 months. KONE holds 16.9% estimated Share of Search among elevator Service brands worldwide and is ranked 3rd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which elevator Service brands compete with KONE?
Share of Search by month for TK, Otis, KONE, Schindler. The figures are in the table below the chart.
View monthly share of search table
| Month | TK | Otis | KONE | Schindler |
|---|---|---|---|---|
| Oct 2025 | 57.7% | 21.2% | 11.6% | 9.5% |
| Nov 2025 | 58.7% | 21.6% | 11.8% | 7.9% |
| Dec 2025 | 58.9% | 21.7% | 9.7% | 9.7% |
| Jan 2026 | 56.5% | 20.8% | 11.4% | 11.4% |
| Feb 2026 | 53.9% | 24.1% | 13.2% | 8.8% |
| Mar 2026 | 57.7% | 21.2% | 11.6% | 9.5% |
| Apr 2026 | 56.2% | 20.7% | 13.8% | 9.3% |
| May 2026 | 56.2% | 20.7% | 13.8% | 9.3% |
| Jun 2026 | 46% | 16.9% | 30.9% | 6.2% |
| Jul 2026 | 51.9% | 19.1% | 23.3% | 5.7% |
| Aug 2026 | 57.2% | 21% | 14.1% | 7.7% |
| Sep 2026 | 56.2% | 20.7% | 16.9% | 6.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.2% | 1M | 0% | -1 points | |
| 2, held 2nd | 20.7% | 368K | 0% | -0.4 points | |
| 3, held 3rd | 16.9% | 301K | +22.4% | +2.9 points | |
| 4, held 4th | 6.2% | 110K | -18.5% | -1.5 points |
1.TK
56.2%
Held 1st. 1M estimated branded searches, 0% vs prior month. Share -1 points.
2.
Otis
20.7%
Held 2nd. 368K estimated branded searches, 0% vs prior month. Share -0.4 points.
3.
KONE
16.9%
Held 3rd. 301K estimated branded searches, +22.4% vs prior month. Share +2.9 points.
6.2%
Held 4th. 110K estimated branded searches, -18.5% vs prior month. Share -1.5 points.
Compare search popularity between KONE and its closest rivals
Every comparison with KONE
4 comparisons
How has branded search demand for KONE changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for KONE worldwide rose from 201K to 301K.
- Across the 12 months ending September 2026, KONE’s estimated Share of Search among elevator Service brands worldwide increased from 11.6% to 16.9%.
- Across the 12 months ending September 2026, KONE’s estimated Share of Search among elevator Service brands worldwide peaked at 30.9% in June 2026 and was lowest at 9.7% in December 2025.
How did search popularity change for elevator Service brands worldwide in September 2026?
3 changes
In September 2026, KONE gained estimated Share of Search among elevator Service brands worldwide, from 14.1% to 16.9%.
In September 2026, Schindler lost estimated Share of Search among elevator Service brands worldwide, from 7.7% to 6.2%.
In September 2026, TK lost estimated Share of Search among elevator Service brands worldwide, from 57.2% to 56.2%.
Where does KONE compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Passenger Lift brands | 3rd of 4 | 10% | Show ranking |
| Elevator Service brands | 3rd of 4 | 16.9% | Shown above |
| Lifts and elevators | 2nd of 3 | 38.6% | Show ranking |
How is KONE measured?
Brandwave collects information about searches that people make online using KONE’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- kone
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Is KONE your brand?
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