Brandwave

Lifts and elevators:Which are searched most?

In September 2026, Otis was the most searched among lifts and elevators worldwide, with an estimated 368K branded searches and 47.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Otis47.2%
  2. KONE38.6%
  3. Schindler14.1%

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Share of SearchLeaderboard

Compare the lifts and elevators people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among lifts and elevators worldwide, by month

Share of Search by month for Otis, KONE, Schindler. The figures are in the table below the chart.

View monthly share of search table
MonthOtisKONESchindler
Oct 202550.1%27.4%22.5%
Nov 202552.3%28.6%19.2%
Dec 202552.7%23.6%23.6%
Jan 202647.8%26.1%26.1%
Feb 202652.3%28.6%19.2%
Mar 202650.1%27.4%22.5%
Apr 202647.2%31.6%21.2%
May 202647.2%31.6%21.2%
Jun 202631.3%57.2%11.5%
Jul 202639.7%48.5%11.9%
Aug 202649.1%32.8%18%
Sep 202647.2%38.6%14.1%

This month’s ranking, September 2026

  1. 1.Otis

    47.2%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share -1.9 points.

  2. 2.KONE

    38.6%

    Held 2nd. 301K estimated branded searches, +22.4% vs prior month. Share +5.8 points.

  3. 3.Schindler

    14.1%

    Held 3rd. 110K estimated branded searches, -18.5% vs prior month. Share -3.9 points.

Compare search popularity between leading brands

Which brand is most popular in search among lifts and elevators worldwide?

In September 2026, Otis was the most searched among lifts and elevators worldwide, with an estimated 368K branded searches and 47.2% estimated Share of Search within this set. KONE is in 2nd place, 8.6 percentage points behind at 38.6% Share of Search.

Global lifts and elevators, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Otis50.1% → 47.2%52.7%Dec 202531.3%Jun 20261st
KONE27.4% → 38.6%57.2%Jun 202623.6%Dec 20252nd
Schindler22.5% → 14.1%26.1%Jan 202611.5%Jun 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Otis’ estimated Share of Search among lifts and elevators worldwide decreased from 50.1% to 47.2%.
  • Across the 12 months ending September 2026, KONE’s estimated Share of Search among lifts and elevators worldwide increased from 27.4% to 38.6%.
  • Across the 12 months ending September 2026, Schindler’s estimated Share of Search among lifts and elevators worldwide decreased from 22.5% to 14.1%.
  • Across the 12 months ending September 2026, Otis’ estimated Share of Search among lifts and elevators worldwide peaked at 52.7% in December 2025 and was lowest at 31.3% in June 2026.
  • Across the 12 months ending September 2026, KONE’s estimated Share of Search among lifts and elevators worldwide peaked at 57.2% in June 2026 and was lowest at 23.6% in December 2025.
  • Across the 12 months ending September 2026, Schindler’s estimated Share of Search among lifts and elevators worldwide peaked at 26.1% in January 2026 and was lowest at 11.5% in June 2026.

How did search popularity change for lifts and elevators worldwide in September 2026?

  1. In September 2026, KONE gained estimated Share of Search among lifts and elevators worldwide, from 32.8% to 38.6%.

  2. In September 2026, Schindler lost estimated Share of Search among lifts and elevators worldwide, from 18% to 14.1%.

  3. In September 2026, Otis lost estimated Share of Search among lifts and elevators worldwide, from 49.1% to 47.2%.

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