Brandwave

How popular isKinsa?

In September 2026, people searched for Kinsa by name about 5,400 times worldwide, about the same as the previous year. These searches made up 0.36% of all global thermometer brand searches, placing Kinsa fifth out of five brands. When we asked both ChatGPT and Google AI Overviews about thermometer brands, Kinsa appeared in two of the five answers and was the third most recommended of the five.

Search and AI answers in September 2026

Kinsa is the fifth most searched of 5 competitors and the third most recommended in AI answers.

  1. VicksShare of searches 78.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  2. OmronShare of searches 13.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. BeurerShare of searches 4.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. BraunShare of searches 2.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. KinsaShare of searches 0.36%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd

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Top thermometer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kinsa was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kinsa is the third most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Braun1st
  2. Vicks2nd
  3. Kinsa3rd
  4. Omron–
  5. Beurer–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Vicks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Braun5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kinsa2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Omron0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Beurer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about thermometer brands

5 answers

  • Asked ChatGPT

    “Which thermometer brand should I buy?”

    1. 1Braun
    2. 2Vicks
    3. 3Kinsa

  • Asked ChatGPT

    “What are the best thermometer brands?”

    1. 1Braun
    2. 2Vicks
    3. 3Kinsa

  • Asked ChatGPT

    “What's the best thermometer brand for a sick child?”

    1. 1Vicks
    2. 2Braun

  • Searched Google, AI Overview

    “best thermometer”

    1. 1Braun
    2. 2Vicks

  • Searched Google, AI Overview

    “thermometer for fever”

    1. 1Vicks
    2. 2Braun

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which thermometer brands compete with Kinsa?

Kinsa against thermometer brands worldwide, by month

Share of searches by month for Vicks, Omron, Beurer, Braun, Kinsa. The figures are in the table below the chart.

View monthly share of searches table
MonthVicksOmronBeurerBraunKinsa
Oct 202579.3%13.7%4.9%1.8%0.29%
Nov 202575.7%14.9%6.6%2.4%0.32%
Dec 202578.7%13%5.7%2.1%0.42%
Jan 202678.6%13.1%5.7%2.1%0.42%
Feb 202676.1%15.7%5.7%2.1%0.51%
Mar 202675.1%16.8%5%2.2%0.81%
Apr 202671.4%19.8%5.8%2.1%0.78%
May 202673.9%17.2%6.2%2.3%0.55%
Jun 202674.5%17%6.1%1.8%0.55%
Jul 202674.2%16.9%6.1%2.2%0.55%
Aug 202675.4%16%5.8%2.1%0.63%
Sep 202678.9%13.6%4.9%2.2%0.36%

  1. 1.Vicks

    78.9%

    Held 1st. 1.2M estimated branded searches, +23.3% vs prior month. Share +3.5 points.

  2. 2.Omron

    13.6%

    Held 2nd. 205K estimated branded searches, 0% vs prior month. Share -2.4 points.

  3. 3.Beurer

    4.9%

    Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -0.9 points.

  4. 4.Braun

    2.2%

    Held 4th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.1 points.

  5. 5.Kinsa

    0.36%

    Held 5th. 5.4K estimated branded searches, -33.3% vs prior month. Share -0.3 points.

Compare popularity between Kinsa and its closest rivals

Every comparison with Kinsa

4 comparisons

How has branded search demand for Kinsa changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Kinsa worldwide held steady at 5.4K.
  • Across the 12 months ending September 2026, Kinsa’s share of searches among thermometer brands worldwide held steady, from 0.29% to 0.36%.

How did search popularity change for thermometer brands worldwide in September 2026?

3 changes

  1. In September 2026, Vicks gained share of searches among thermometer brands worldwide, from 75.4% to 78.9%.

  2. In September 2026, Omron lost share of searches among thermometer brands worldwide, from 16% to 13.6%.

  3. In September 2026, Beurer lost share of searches among thermometer brands worldwide, from 5.8% to 4.9%.

How are Kinsa’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Kinsa’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • kinsa

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How the Brand Demand Index is measured

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