Brandwave

How popular isKahoot! in search?

In September 2026, people searched for Kahoot! by name about 45.5 million times worldwide, an 18.2% decrease from the previous year. These searches made up 85.4% of all global student engagement platform searches, placing Kahoot! first out of ten platforms. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Kahoot!85.4%
  2. Padlet4.2%
  3. Mentimeter3.4%
  4. Nearpod3.4%
  5. Wooclap1.9%
  6. Top Hat1.3%
  7. Poll Everywhere0.21%
  8. Vevox0.14%
  9. Modern Campus Involve<0.01%
  10. Ready Education<0.01%
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Which student engagement platforms compete with Kahoot!?

Kahoot! against student engagement platforms worldwide, by month

Share of searches by month for Kahoot!, Padlet, Mentimeter, Nearpod. The figures are in the table below the chart.

View monthly share of searches table
MonthKahoot!PadletMentimeterNearpodWooclapTop HatPoll EverywhereVevoxModern Campus InvolveReady Education
Oct 202586.7%3.5%3.5%3.5%1.6%0.88%0.21%0.14%<0.01%<0.01%
Nov 202586.1%4.2%4.2%2.8%1.6%0.72%0.17%0.11%<0.01%<0.01%
Dec 202591%3%2.4%2%0.9%0.51%0.1%0.05%<0.01%<0.01%
Jan 202684.6%4.2%4.2%4.2%1.3%1.3%0.31%0.11%<0.01%<0.01%
Feb 202688%3.5%2.9%2.9%1.3%1.1%0.17%0.12%<0.01%<0.01%
Mar 202686.5%4.3%3.5%3.5%1.3%0.72%0.17%0.09%<0.01%<0.01%
Apr 202688.7%3.6%2.9%2.9%0.88%0.75%0.14%0.06%<0.01%<0.01%
May 202690.6%3.6%2.4%2%0.73%0.42%0.08%0.05%<0.01%<0.01%
Jun 202691.1%3.7%3%0.9%0.74%0.43%0.08%0.04%<0.01%<0.01%
Jul 202687.6%4.3%5.3%1.1%0.71%0.78%0.17%0.08%<0.01%<0.01%
Aug 202685.2%4.2%4.2%3.4%1%1.6%0.31%0.08%<0.01%<0.01%
Sep 202685.4%4.2%3.4%3.4%1.9%1.3%0.21%0.14%<0.01%<0.01%

  1. 1.Kahoot!

    85.4%

    Held 1st. 45.5M estimated branded searches, +82.7% vs prior month. Share +0.2 points.

  2. 2.Padlet

    4.2%

    Moved from 3rd to 2nd. 2.2M estimated branded searches, +83.6% vs prior month. Share 0 points.

  3. 3.Mentimeter

    3.4%

    Moved from 2nd to 3rd. 1.8M estimated branded searches, +50% vs prior month. Share -0.7 points.

  4. 4.Nearpod

    3.4%

    Held 4th. 1.8M estimated branded searches, +83% vs prior month. Share 0 points.

  5. 5.Wooclap

    1.9%

    Moved from 6th to 5th. 1M estimated branded searches, +232.2% vs prior month. Share +0.8 points.

  6. 6.Top Hat

    1.3%

    Moved from 5th to 6th. 695K estimated branded searches, +48.5% vs prior month. Share -0.3 points.

  7. 7.Poll Everywhere

    0.21%

    Held 7th. 110K estimated branded searches, +21.5% vs prior month. Share -0.1 points.

  8. 8.Vevox

    0.14%

    Held 8th. 74K estimated branded searches, +233.3% vs prior month. Share +0.1 points.

  9. 9.Modern Campus Involve

    <0.01%

    Held 9th. 720 estimated branded searches, +22% vs prior month. Share 0 points.

  10. 10.Ready Education

    <0.01%

    Held 10th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Kahoot! and its closest rivals

Every comparison with Kahoot!

36 comparisons

How has branded search demand for Kahoot! changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Kahoot! worldwide fell from 55.6M to 45.5M.
  • Across the 12 months ending September 2026, Kahoot!’s share of searches among student engagement platforms worldwide decreased from 86.7% to 85.4%.
  • Across the 12 months ending September 2026, Kahoot!’s share of searches among student engagement platforms worldwide peaked at 91.1% in June 2026 and was lowest at 84.6% in January 2026.

How did search popularity change for student engagement platforms worldwide in September 2026?

6 changes

  1. In September 2026, Wooclap overtook Top Hat to rank 5th among student engagement platforms worldwide, with 1.9% of the searches.

  2. In September 2026, Mentimeter lost share of searches among student engagement platforms worldwide, from 4.2% to 3.4%.

  3. Nearpod’s share of searches among student engagement platforms worldwide has gained ground for 3 months in a row, from 0.9% to 3.4% in September 2026.

  4. In September 2026, Padlet rose from 3rd to 2nd among student engagement platforms worldwide.

  5. Estimated monthly branded searches for Modern Campus Involve worldwide rose 84.6% over 12 measured months, from 390 to 720 in September 2026.

  6. Estimated monthly branded searches for Top Hat worldwide rose 23.1% over 12 measured months, from 565K to 695K in September 2026.

How are Kahoot!’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Kahoot!’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • kahoot

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How the Brand Demand Index is measured

Where does Kahoot! compete?

Kahoot! is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Classroom quiz games2nd of 633%Show ranking
Classroom apps2nd of 1342.9%Show ranking
Teacher resource platforms1st of 868.1%Show ranking
Quiz platforms1st of 668.5%Show ranking
Study apps1st of 779.3%Show ranking
Student engagement platforms1st of 1085.4%Shown above
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