Brandwave

How popular isK&M in search?

In August 2026, there were an estimated 210 branded searches for K&M worldwide which is down 19.2% over the last 11 months. K&M holds <0.01% estimated Share of Search among microphone stand brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Atlas98.3%
  2. On-Stage1.3%
  3. Hercules0.36%
  4. Ultimate Support0.07%
  5. RODE0.02%
  6. K&M<0.01%
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Where does K&M compete?

K&M is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Microphone stand brands6th of 6<0.01%Shown below
Music stand brands6th of 60.18%Show ranking

Which microphone stand brands compete with K&M?

K&M against microphone stand brands worldwide, by month

Share of Search by month for Atlas, K&M. The figures are in the table below the chart.

View monthly share of search table
MonthAtlasOn-StageHerculesUltimate SupportRODEK&M
Oct 202598.3%1.3%0.36%0.06%0.02%<0.01%
Nov 202597.9%1.5%0.43%0.07%0.03%<0.01%
Dec 202596.8%2.3%0.78%0.1%0.04%0.01%
Jan 202696.5%2.7%0.64%0.08%0.04%<0.01%
Feb 202697.5%1.9%0.53%0.07%0.03%0.01%
Mar 202697.7%1.9%0.35%0.07%0.03%<0.01%
Apr 202698%1.5%0.35%0.07%0.02%<0.01%
May 202698%1.5%0.35%0.07%0.02%<0.01%
Jun 202697.2%2.2%0.43%0.07%0.02%<0.01%
Jul 202697.5%1.9%0.53%0.09%0.02%<0.01%
Aug 202698.3%1.3%0.36%0.07%0.02%<0.01%
Sep 2026——————
  1. 1.Atlas

    98.3%

    Held 1st. 2.7M estimated branded searches, +49.7% vs prior month. Share +0.8 points.

  2. 2.On-Stage

    1.3%

    Held 2nd. 35.5K estimated branded searches, +1.4% vs prior month. Share -0.6 points.

  3. 3.Hercules

    0.36%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. Held 4th. 1.9K estimated branded searches, +18.8% vs prior month. Share 0 points.

  5. 5.RODE

    0.02%

    Held 5th. 480 estimated branded searches, +23.1% vs prior month. Share 0 points.

  6. 6.K&M

    <0.01%

    Held 6th. 210 estimated branded searches, +23.5% vs prior month. Share 0 points.

Compare search popularity between K&M and its closest rivals

How has branded search demand for K&M changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for K&M worldwide fell from 260 to 210.
  • Across the 11 months ending August 2026, K&M’s estimated Share of Search among microphone stand brands worldwide held steady at <0.01%.

How did search popularity change for microphone stand brands worldwide in August 2026?

  1. In August 2026, Atlas gained estimated Share of Search among microphone stand brands worldwide, from 97.5% to 98.3%.

  2. In August 2026, On-Stage lost estimated Share of Search among microphone stand brands worldwide, from 1.9% to 1.3%.

  3. Estimated monthly branded searches for K&M worldwide fell 19.2% over 11 measured months, from 260 to 210 in August 2026.

  4. Estimated monthly branded searches for RODE worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

  5. Estimated monthly branded searches for Hercules worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

How is K&M measured?

Brandwave collects information about searches that people make online using K&M’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • k and m stands

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How the Brand Demand Index is measured

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Is K&M your brand?

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