How popular isJoby in search?
In August 2026, there were an estimated 49.5K branded searches for Joby worldwide which is down 45.3% over the last 11 months. Joby holds 2.2% estimated Share of Search among camera strap brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Spider82.9%
Peak Design9.6%
Think Tank5.1%
Joby2.2%
BlackRapid0.07%
Op/Tech0.06%
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Which camera strap brands compete with Joby?
Share of Search by month for Spider, Peak Design, Think Tank, Joby. The figures are in the table below the chart.
View monthly share of search table
| Month | Spider | Peak Design | Think Tank | Joby | BlackRapid | Op/Tech |
|---|---|---|---|---|---|---|
| Oct 2025 | 80.5% | 9.3% | 6.1% | 4% | 0.07% | 0.06% |
| Nov 2025 | 76.4% | 13.3% | 7.1% | 3.1% | 0.08% | 0.07% |
| Dec 2025 | 76.2% | 13.3% | 7.1% | 3.1% | 0.1% | 0.09% |
| Jan 2026 | 78.4% | 11% | 7.2% | 3.2% | 0.07% | 0.09% |
| Feb 2026 | 76.5% | 10.9% | 8.7% | 3.8% | 0.08% | 0.09% |
| Mar 2026 | 78.2% | 11.1% | 7.3% | 3.2% | 0.07% | 0.07% |
| Apr 2026 | 80.4% | 9.4% | 6.1% | 4% | 0.09% | 0.09% |
| May 2026 | 78.2% | 11% | 5.9% | 4.7% | 0.08% | 0.07% |
| Jun 2026 | 79.4% | 11.2% | 6.1% | 3.2% | 0.07% | 0.07% |
| Jul 2026 | 82.4% | 9.5% | 5.2% | 2.7% | 0.09% | 0.08% |
| Aug 2026 | 82.9% | 9.6% | 5.1% | 2.2% | 0.07% | 0.06% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 82.9% | 1.8M | +22% | +0.5 points | |
| 2, held 2nd | 9.6% | 211K | +21.9% | 0 points | |
| 3, held 3rd | 5.1% | 114K | +20.7% | 0 points | |
| 4, held 4th | 2.2% | 49.5K | 0% | -0.5 points | |
| 5, held 5th | 0.07% | 1.6K | 0% | 0 points | |
| 6, held 6th | 0.06% | 1.4K | +1.4% | 0 points |
1.
Spider82.9%
Held 1st. 1.8M estimated branded searches, +22% vs prior month. Share +0.5 points.
9.6%
Held 2nd. 211K estimated branded searches, +21.9% vs prior month. Share 0 points.
5.1%
Held 3rd. 114K estimated branded searches, +20.7% vs prior month. Share 0 points.
4.
Joby2.2%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share -0.5 points.
0.07%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Op/Tech0.06%
Held 6th. 1.4K estimated branded searches, +1.4% vs prior month. Share 0 points.
Compare search popularity between Joby and its closest rivals
Every comparison with Joby
10 comparisons
How has branded search demand for Joby changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Joby worldwide fell from 90.5K to 49.5K.
- Across the 11 months ending August 2026, Joby’s estimated Share of Search among camera strap brands worldwide decreased from 4% to 2.2%.
- Across the 11 months ending August 2026, Joby’s estimated Share of Search among camera strap brands worldwide peaked at 4.7% in May 2026 and was lowest at 2.2% in August 2026.
How did search popularity change for camera strap brands worldwide in August 2026?
3 changes
Spider’s estimated Share of Search among camera strap brands worldwide has gained ground for 3 months in a row, from 78.2% to 82.9% in August 2026.
Joby’s estimated Share of Search among camera strap brands worldwide has lost ground for 3 months in a row, from 4.7% to 2.2% in August 2026.
Estimated monthly branded searches for Think Tank worldwide fell 18.5% over 11 measured months, from 139K to 114K in August 2026.
Where does Joby compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Tripods | 2nd of 6 | 1.7% | Show ranking |
| Camera strap brands | 4th of 6 | 2.2% | Shown above |
How is Joby measured?
Brandwave collects information about searches that people make online using Joby’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- joby
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Is Joby your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.