Joby vs Op/Tech:Which is more popular by branded search?
In August 2026, Joby had more branded searches than Op/Tech among camera strap brands worldwide. Joby was estimated to have 49.5K branded searches compared to Op/Tech’s 110, and held a 2.4% Share of Search versus Op/Tech’s <0.01%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Joby or Op/Tech?
Compare the camera strap brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Joby, Op/Tech. The figures are in the table below the chart.
View monthly share of search table
| Month | Spider | Peak Design | Joby | Think Tank | BlackRapid | Op/Tech |
|---|---|---|---|---|---|---|
| Oct 2025 | 85.6% | 9.9% | 4.2% | 0.21% | 0.07% | <0.01% |
| Nov 2025 | 82.1% | 14.3% | 3.3% | 0.24% | 0.09% | <0.01% |
| Dec 2025 | 81.9% | 14.3% | 3.3% | 0.3% | 0.11% | <0.01% |
| Jan 2026 | 84.4% | 11.9% | 3.4% | 0.2% | 0.07% | <0.01% |
| Feb 2026 | 83.6% | 11.9% | 4.1% | 0.25% | 0.09% | <0.01% |
| Mar 2026 | 84.2% | 12% | 3.4% | 0.3% | 0.07% | <0.01% |
| Apr 2026 | 85.5% | 10% | 4.2% | 0.21% | 0.09% | <0.01% |
| May 2026 | 83% | 11.7% | 5% | 0.2% | 0.09% | <0.01% |
| Jun 2026 | 84.4% | 11.9% | 3.4% | 0.25% | 0.07% | <0.01% |
| Jul 2026 | 86.8% | 10% | 2.9% | 0.21% | 0.09% | <0.01% |
| Aug 2026 | 87.3% | 10.1% | 2.4% | 0.17% | 0.08% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Joby and Op/Tech comparison changed over the last 12 months?
3 findings
- Joby was ahead of Op/Tech in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Joby’s estimated Share of Search among camera strap brands worldwide moved from 4.2% to 2.4%, and its estimated monthly branded searches moved from 90.5K to 49.5K.
- Across the 11 months ending August 2026, Op/Tech’s estimated Share of Search among camera strap brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 140 to 110.
How did search popularity change for camera strap brands worldwide in August 2026?
2 changes
In August 2026, Joby lost estimated Share of Search among camera strap brands worldwide, from 2.9% to 2.4%.
Estimated monthly branded searches for Op/Tech worldwide fell 21.4% over 11 measured months, from 140 to 110 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Joby’s and Op/Tech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.