Brandwave

Joby vs Peak Design:Which is searched more?

In August 2026, Peak Design had more branded searches than Joby among camera strap brands worldwide. Peak Design was estimated to have 211K branded searches compared to Joby’s 49.5K, and held a 9.6% Share of Search versus Joby’s 2.2%. These are worldwide searches for English-language branded terms.

Share of Search among camera strap brands worldwide in August 2026Which is more popular in search, Joby or Peak Design?
Joby2.2%49.5K searches
vs
Peak Design9.6%211K searches

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Which is more popular in search, Joby or Peak Design?

Compare the camera strap brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Joby and Peak Design among camera strap brands worldwide, by month

Share of Search by month for Peak Design, Joby. The figures are in the table below the chart.

View monthly share of search table
MonthPeak DesignJoby
Oct 20259.3%4%
Nov 202513.3%3.1%
Dec 202513.3%3.1%
Jan 202611%3.2%
Feb 202610.9%3.8%
Mar 202611.1%3.2%
Apr 20269.4%4%
May 202611%4.7%
Jun 202611.2%3.2%
Jul 20269.5%2.7%
Aug 20269.6%2.2%
Sep 2026——

How has the Joby and Peak Design comparison changed over the last 12 months?

  • Peak Design was ahead of Joby in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Joby’s estimated Share of Search among camera strap brands worldwide moved from 4% to 2.2%, and its estimated monthly branded searches moved from 90.5K to 49.5K.
  • Across the 11 months ending August 2026, Peak Design’s estimated Share of Search among camera strap brands worldwide moved from 9.3% to 9.6%, and its estimated monthly branded searches held steady at 211K.

How did search popularity change for camera strap brands worldwide in August 2026?

  1. Joby’s estimated Share of Search among camera strap brands worldwide has lost ground for 3 months in a row, from 4.7% to 2.2% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Joby’s and Peak Design’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Joby

1 branded search term

  • joby

Peak Design

5 branded search terms

  • peak design
  • peak design travel backpack
  • peakdesign
  • peakdesign com
  • travel backpack peak design

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

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