Brandwave

Joby vs Manfrotto:Which is more popular by branded search?

In August 2026, Joby had more branded searches than Manfrotto among tripods worldwide. Joby was estimated to have 49.5K branded searches compared to Manfrotto’s 27.1K, and held a 1.7% Share of Search versus Manfrotto’s 0.96%. These are worldwide searches for English-language branded terms.

Share of Search among tripods worldwide in August 2026Which is more popular in search, Joby or Manfrotto?
Joby1.7%49.5K searches
vs
Manfrotto0.96%27.1K searches

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Which is more popular in search, Joby or Manfrotto?

Compare the tripods people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Joby and Manfrotto among tripods worldwide, by month

Share of Search by month for Joby, Manfrotto. The figures are in the table below the chart.

View monthly share of search table
MonthVanguardJobyManfrottoBenroGitzoSirui
Oct 202594.8%3.1%1.4%0.23%0.19%0.23%
Nov 202594.9%2.6%1.7%0.28%0.28%0.28%
Dec 202596.4%1.7%1.2%0.23%0.23%0.23%
Jan 202696.7%1.7%0.96%0.19%0.19%0.19%
Feb 202696.1%2.1%1.2%0.23%0.19%0.19%
Mar 202695.9%2.1%1.4%0.23%0.19%0.19%
Apr 202696.5%2.1%0.95%0.16%0.16%0.16%
May 202695.1%3.1%1.1%0.19%0.19%0.19%
Jun 202696.4%2.1%0.95%0.19%0.19%0.15%
Jul 202696%2.1%1.2%0.23%0.23%0.23%
Aug 202696.7%1.7%0.96%0.19%0.19%0.19%
Sep 2026——————

How has the Joby and Manfrotto comparison changed over the last 12 months?

  • Joby was ahead of Manfrotto in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Joby’s estimated Share of Search among tripods worldwide moved from 3.1% to 1.7%, and its estimated monthly branded searches moved from 90.5K to 49.5K.
  • Across the 11 months ending August 2026, Manfrotto’s estimated Share of Search among tripods worldwide moved from 1.4% to 0.96%, and its estimated monthly branded searches moved from 40.5K to 27.1K.

How did search popularity change for tripods worldwide in August 2026?

  1. Joby’s estimated Share of Search among tripods worldwide has lost ground for 3 months in a row, from 3.1% to 1.7% in August 2026.

  2. Estimated monthly branded searches for Manfrotto worldwide fell 33.1% over 11 measured months, from 40.5K to 27.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Joby’s and Manfrotto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Joby

1 branded search term

  • joby

Manfrotto

1 branded search term

  • manfrotto

How the Brand Demand Index is measured

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