Brandwave

How popular isHotspex Media in search?

In September 2026, people searched for Hotspex Media by name about 170 times worldwide, a 46.9% decrease from the previous year. These searches made up 0.06% of all global media buying agency searches, placing Hotspex Media tenth out of ten agencies. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. dentsu36.1%
  2. WPP Media30.3%
  3. Omnicom Media Group13.3%
  4. IPG Mediabrands5.9%
  5. Publicis Media5.9%
  6. Havas Media4.9%
  7. Tinuiti2.3%
  8. Disruptive Advertising0.79%
  9. Directive0.43%
  10. Hotspex Media0.06%
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Which media buying agencies compete with Hotspex Media?

Hotspex Media against media buying agencies worldwide, by month

Share of searches by month for dentsu, WPP Media, Omnicom Media Group, IPG Mediabrands, Publicis Media, Havas Media, Tinuiti, Hotspex Media. The figures are in the table below the chart.

View monthly share of searches table
MonthdentsuWPP MediaOmnicom Media GroupIPG MediabrandsPublicis MediaHavas MediaTinuitiDisruptive AdvertisingDirectiveHotspex Media
Oct 202537%25.8%11.1%11.1%6.1%5%2.3%0.82%0.64%0.11%
Nov 202537.9%24.7%11.4%11.4%6.2%5.1%2%0.67%0.45%0.11%
Dec 202535.6%23.1%15.9%10.7%5.8%4.8%2.7%0.76%0.51%0.1%
Jan 202636.1%27.1%13.3%8.9%5.9%4.9%2.3%0.82%0.62%0.1%
Feb 202636.6%26.1%13.5%9%6%4.9%2.3%0.83%0.63%0.09%
Mar 202636.3%26%13.4%9%6%4.9%2.8%0.98%0.63%0.11%
Apr 202636.6%26.1%13.5%9%4.9%4.9%3.4%0.82%0.63%0.09%
May 202632.5%28.3%14.6%9.7%5.3%5.3%3%0.59%0.58%0.09%
Jun 202633.8%29.4%12.4%8.3%6.8%5.5%2.6%0.62%0.6%0.08%
Jul 202632.6%32%14.6%6.5%5.3%5.3%2.5%0.59%0.58%0.08%
Aug 202633%32.4%14.8%5.4%5.4%5.4%2.5%0.59%0.47%0.06%
Sep 202636.1%30.3%13.3%5.9%5.9%4.9%2.3%0.79%0.43%0.06%

  1. 1.dentsu

    36.1%

    Held 1st. 110K estimated branded searches, +21.5% vs prior month. Share +3.1 points.

  2. 2.WPP Media

    30.3%

    Held 2nd. 92.1K estimated branded searches, +3.7% vs prior month. Share -2.1 points.

  3. 3.Omnicom Media Group

    13.3%

    Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -1.5 points.

  4. 4.IPG Mediabrands

    5.9%

    Moved from 5th to 4th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.5 points.

  5. 5.Publicis Media

    5.9%

    Moved from 6th to 5th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.5 points.

  6. 6.Havas Media

    4.9%

    Moved from 4th to 6th. 14.8K estimated branded searches, 0% vs prior month. Share -0.5 points.

  7. 7.Tinuiti

    2.3%

    Held 7th. 6.9K estimated branded searches, 0% vs prior month. Share -0.3 points.

  8. 8.Disruptive Advertising

    0.79%

    Held 8th. 2.4K estimated branded searches, +49.4% vs prior month. Share +0.2 points.

  9. 9.Directive

    0.43%

    Held 9th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.Hotspex Media

    0.06%

    Held 10th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Hotspex Media and its closest rivals

Every comparison with Hotspex Media

9 comparisons

How has branded search demand for Hotspex Media changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Hotspex Media worldwide fell from 320 to 170.
  • Across the 12 months ending September 2026, Hotspex Media’s share of searches among media buying agencies worldwide held steady, from 0.11% to 0.06%.

How did search popularity change for media buying agencies worldwide in September 2026?

6 changes

  1. In September 2026, IPG Mediabrands overtook Havas Media to rank 4th among media buying agencies worldwide, with 5.9% of the searches.

  2. In September 2026, Publicis Media overtook Havas Media to rank 5th among media buying agencies worldwide, with 5.9% of the searches.

  3. In September 2026, dentsu gained share of searches among media buying agencies worldwide, from 33% to 36.1%.

  4. In September 2026, WPP Media lost share of searches among media buying agencies worldwide, from 32.4% to 30.3%.

  5. In September 2026, Omnicom Media Group lost share of searches among media buying agencies worldwide, from 14.8% to 13.3%.

  6. In September 2026, Havas Media lost share of searches among media buying agencies worldwide, from 5.4% to 4.9%.

How are Hotspex Media’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Hotspex Media’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • hotspex

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