How popular isHobart in search?
In September 2026, there were an estimated 201K branded searches for Hobart worldwide which held steady over the last 12 months. Hobart holds 35.8% estimated Share of Search among plasma cutter brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Everlast43.8%
Hobart35.8%Lincoln Electric19.1%
ESAB1.4%
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Which plasma cutter brands compete with Hobart?
Share of Search by month for Everlast, Hobart, Lincoln Electric. The figures are in the table below the chart.
View monthly share of search table
| Month | Everlast | Hobart | Lincoln Electric | ESAB |
|---|---|---|---|---|
| Oct 2025 | 43.2% | 35.3% | 20.1% | 1.4% |
| Nov 2025 | 40.5% | 40.5% | 17.6% | 1.3% |
| Dec 2025 | 41.4% | 41.4% | 15.8% | 1.4% |
| Jan 2026 | 37% | 45.3% | 16.1% | 1.5% |
| Feb 2026 | 43.6% | 35.6% | 19% | 1.8% |
| Mar 2026 | 40.4% | 40.4% | 17.6% | 1.6% |
| Apr 2026 | 43.6% | 35.6% | 19% | 1.8% |
| May 2026 | 43.8% | 35.8% | 19.1% | 1.4% |
| Jun 2026 | 45.5% | 37.1% | 16.2% | 1.2% |
| Jul 2026 | 45.5% | 37.1% | 16.2% | 1.2% |
| Aug 2026 | 43.8% | 35.8% | 19.1% | 1.4% |
| Sep 2026 | 43.8% | 35.8% | 19.1% | 1.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.8% | 246K | 0% | 0 points | |
| 2, held 2nd | 35.8% | 201K | 0% | 0 points | |
| 3, held 3rd | 19.1% | 107K | 0% | 0 points | |
| 4, held 4th | 1.4% | 8.1K | 0% | 0 points |
1.
Everlast43.8%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share 0 points.
2.
Hobart35.8%
Held 2nd. 201K estimated branded searches, 0% vs prior month. Share 0 points.
19.1%
Held 3rd. 107K estimated branded searches, 0% vs prior month. Share 0 points.
4.
ESAB1.4%
Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Hobart and its closest rivals
Every comparison with Hobart
19 comparisons
- BOC vs Hobart
- DeWalt vs Hobart
- Everlast vs Hobart
- Hobart vs Honeywell
- Hobart vs Husqvarna
- Hobart vs Nesco
- Cuisinart vs Hobart
- Hobart vs Kask
- Hobart vs Lincoln Electric
- Fronius vs Hobart
- Bolle vs Hobart
- Grizzly vs Hobart
- Hobart vs Miller
- Antra vs Hobart
- 3M Peltor vs Hobart
- ESAB vs Hobart
- Hobart vs Kemppi
- Cigweld vs Hobart
- Hobart vs Linde
How has branded search demand for Hobart changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Hobart worldwide held steady at 201K.
- Across the 12 months ending September 2026, Hobart’s estimated Share of Search among plasma cutter brands worldwide peaked at 45.3% in January 2026 and was lowest at 35.3% in October 2025.
How did search popularity change for plasma cutter brands worldwide in September 2026?
0 changes
Nothing among plasma cutter brands moved beyond provider rounding in September 2026.
Where does Hobart compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Face shield brands | 3rd of 6 | 10.8% | Show ranking |
| Welding table brands | 2nd of 3 | 22.2% | Show ranking |
| Meat slicer brands | 2nd of 3 | 26.2% | Show ranking |
| Welding cart brands | 2nd of 6 | 30% | Show ranking |
| MIG welder brands | 2nd of 7 | 33.6% | Show ranking |
| Stick welder brands | 2nd of 5 | 33.8% | Show ranking |
| Welding supplies brands | 2nd of 3 | 35.3% | Show ranking |
| Plasma cutter brands | 2nd of 4 | 35.8% | Shown above |
| Welding machines | 1st of 6 | 47.3% | Show ranking |
| Welding helmet brands | 1st of 6 | 50.2% | Show ranking |
| Welding equipment brands | 1st of 6 | 57.1% | Show ranking |
| Arc welder brands | 1st of 3 | 58.9% | Show ranking |
| Auto darkening helmet brands | 1st of 4 | 82.7% | Show ranking |
How is Hobart measured?
Brandwave collects information about searches that people make online using Hobart’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hobart
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Is Hobart your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.