How popular isHarvey Norman in search?
In August 2026, there were an estimated 1.5M branded searches for Harvey Norman worldwide which is down 18% over the last 11 months. Harvey Norman holds 5.2% estimated Share of Search among electronics retailers worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which electronics retailers compete with Harvey Norman?
Share of Search by month for Best Buy, Currys, Harvey Norman, Newegg. The figures are in the table below the chart.
View monthly share of search table
| Month | Best Buy | Currys | Harvey Norman | Newegg | JB Hi-Fi |
|---|---|---|---|---|---|
| Oct 2025 | 69.4% | 20.8% | 6.2% | 3.4% | 0.11% |
| Nov 2025 | 69.4% | 20.9% | 6.3% | 3.4% | 0.11% |
| Dec 2025 | 72.6% | 17.9% | 6.5% | 2.9% | 0.14% |
| Jan 2026 | 69.4% | 20.8% | 6.2% | 3.4% | 0.17% |
| Feb 2026 | 69.3% | 20.9% | 6.3% | 3.4% | 0.17% |
| Mar 2026 | 73% | 17.9% | 5.4% | 3.6% | 0.14% |
| Apr 2026 | 73.5% | 18% | 5.4% | 3% | 0.18% |
| May 2026 | 72.6% | 17.8% | 6.5% | 2.9% | 0.18% |
| Jun 2026 | 73% | 17.9% | 5.4% | 3.6% | 0.18% |
| Jul 2026 | 73.4% | 18% | 5.4% | 3% | 0.22% |
| Aug 2026 | 70.2% | 21.1% | 5.2% | 3.4% | 0.17% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.2% | 20.4M | 0% | -3.2 points | |
| 2, held 2nd | 21.1% | 6.1M | +22.4% | +3.1 points | |
| 3, held 3rd | 5.2% | 1.5M | 0% | -0.2 points | |
| 4, held 4th | 3.4% | 1M | +21.5% | +0.5 points | |
| 5, held 5th | 0.17% | 49.5K | -18.2% | 0 points |
1.
Best Buy
70.2%
Held 1st. 20.4M estimated branded searches, 0% vs prior month. Share -3.2 points.
2.
Currys21.1%
Held 2nd. 6.1M estimated branded searches, +22.4% vs prior month. Share +3.1 points.
5.2%
Held 3rd. 1.5M estimated branded searches, 0% vs prior month. Share -0.2 points.
4.
Newegg3.4%
Held 4th. 1M estimated branded searches, +21.5% vs prior month. Share +0.5 points.
5.
JB Hi-Fi0.17%
Held 5th. 49.5K estimated branded searches, -18.2% vs prior month. Share 0 points.
Compare search popularity between Harvey Norman and its closest rivals
How has branded search demand for Harvey Norman changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Harvey Norman worldwide fell from 1.8M to 1.5M.
- Across the 11 months ending August 2026, Harvey Norman’s estimated Share of Search among electronics retailers worldwide decreased from 6.2% to 5.2%.
- Across the 11 months ending August 2026, Harvey Norman’s estimated Share of Search among electronics retailers worldwide peaked at 6.5% in December 2025 and was lowest at 5.2% in August 2026.
How did search popularity change for electronics retailers worldwide in August 2026?
4 changes
In August 2026, Currys gained estimated Share of Search among electronics retailers worldwide, from 18% to 21.1%.
In August 2026, Best Buy lost estimated Share of Search among electronics retailers worldwide, from 73.4% to 70.2%.
Estimated monthly branded searches for JB Hi-Fi worldwide rose 49.5% over 11 measured months, from 33.1K to 49.5K in August 2026.
Estimated monthly branded searches for Harvey Norman worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.
Where does Harvey Norman compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Furniture brands | 2nd of 5 | 2.6% | Show ranking |
| Electronics retailers | 3rd of 5 | 5.2% | Shown above |
How is Harvey Norman measured?
Brandwave collects information about searches that people make online using Harvey Norman’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- harvey norman
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