How popular isH2O in search?
In August 2026, there were an estimated 4.4K branded searches for H2O worldwide which is down 18.5% over the last 11 months. H2O holds 0.86% estimated Share of Search among bottled water brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Evian32.3%
Fiji Water32.3%
Voss32.3%
Pump2.4%- H2O0.86%
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Which bottled water brands compete with H2O?
Share of Search by month for Evian, Fiji Water, Voss, Pump, H2O. The figures are in the table below the chart.
View monthly share of search table
| Month | Evian | Fiji Water | Voss | Pump | H2O |
|---|---|---|---|---|---|
| Oct 2025 | 31.6% | 38.6% | 25.7% | 2.8% | 1.3% |
| Nov 2025 | 27.4% | 41.1% | 27.4% | 3% | 1.1% |
| Dec 2025 | 29.8% | 36.6% | 29.8% | 2.7% | 1.2% |
| Jan 2026 | 27.3% | 41% | 27.3% | 3% | 1.3% |
| Feb 2026 | 34% | 34% | 27.7% | 3% | 1.4% |
| Mar 2026 | 29.8% | 36.5% | 29.8% | 2.7% | 1.2% |
| Apr 2026 | 34.2% | 34.2% | 28% | 2.5% | 1.1% |
| May 2026 | 34.2% | 34.2% | 28% | 2.5% | 1.1% |
| Jun 2026 | 58.7% | 21.5% | 17.6% | 1.6% | 0.57% |
| Jul 2026 | 36.7% | 30.1% | 30.1% | 2.2% | 0.8% |
| Aug 2026 | 32.3% | 32.3% | 32.3% | 2.4% | 0.86% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.3% | 165K | -17.9% | -4.5 points | |
| 2, held 2nd | 32.3% | 165K | 0% | +2.1 points | |
| 3, held 3rd | 32.3% | 165K | 0% | +2.1 points | |
| 4, held 4th | 2.4% | 12.1K | 0% | +0.2 points | |
| 5, held 5th | 0.86% | 4.4K | 0% | +0.1 points |
1.
Evian32.3%
Held 1st. 165K estimated branded searches, -17.9% vs prior month. Share -4.5 points.
32.3%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +2.1 points.
3.
Voss32.3%
Held 3rd. 165K estimated branded searches, 0% vs prior month. Share +2.1 points.
4.
Pump2.4%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
5.H2O
0.86%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between H2O and its closest rivals
Every comparison with H2O
4 comparisons
How has branded search demand for H2O changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for H2O worldwide fell from 5.4K to 4.4K.
- Across the 11 months ending August 2026, H2O’s estimated Share of Search among bottled water brands worldwide held steady, from 1.3% to 0.86%.
How did search popularity change for bottled water brands worldwide in August 2026?
4 changes

In August 2026, Fiji Water gained estimated Share of Search among bottled water brands worldwide, from 30.1% to 32.3%.

In August 2026, Voss gained estimated Share of Search among bottled water brands worldwide, from 30.1% to 32.3%.

In August 2026, Evian lost estimated Share of Search among bottled water brands worldwide, from 36.7% to 32.3%.
Estimated monthly branded searches for H2O worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.
How is H2O measured?
Brandwave collects information about searches that people make online using H2O’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- h2o water
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