Brandwave

How popular isGoya in search?

In August 2026, there were an estimated 18.1K branded searches for Goya worldwide which held steady over the last 11 months. Goya holds 17.8% estimated Share of Search among windsurfing sail brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. North Sails61.2%
  2. Goya17.8%
  3. Ezzy11.9%
  4. Duotone4.3%
  5. Naish2.4%
  6. Severne2.4%
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Which windsurfing sail brands compete with Goya?

Goya against windsurfing sail brands worldwide, by month

Share of Search by month for North Sails, Goya, Ezzy, Duotone, Naish, Severne. The figures are in the table below the chart.

View monthly share of search table
MonthNorth SailsGoyaEzzyDuotoneNaishSeverne
Oct 202564.9%15.7%12.8%2.5%1.6%2.5%
Nov 202571.7%11.6%11.6%2.3%1.3%1.5%
Dec 202566%13.1%16%2.1%1.1%1.7%
Jan 202670%13.9%11.3%1.8%1.5%1.5%
Feb 202661.8%18.2%14.9%1.9%1.6%1.6%
Mar 202663%18.5%12.4%2.5%1.6%1.9%
Apr 202663.1%18.5%12.4%2.5%1.6%1.9%
May 202660.8%17.9%14.6%2.9%1.9%1.9%
Jun 202657.8%20.7%13.8%3.3%2.2%2.2%
Jul 202661.9%18.1%12.1%3.6%1.9%2.4%
Aug 202661.2%17.8%11.9%4.3%2.4%2.4%
Sep 2026——————

  1. 1.North Sails

    61.2%

    Held 1st. 62.1K estimated branded searches, +0.49% vs prior month. Share -0.7 points.

  2. 2.Goya

    17.8%

    Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share -0.3 points.

  3. 3.Ezzy

    11.9%

    Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Duotone

    4.3%

    Held 4th. 4.4K estimated branded searches, +22.2% vs prior month. Share +0.7 points.

  5. 5.Naish

    2.4%

    Moved from 6th to 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.5 points.

  6. 6.Severne

    2.4%

    Moved from 5th to 6th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Goya and its closest rivals

Every comparison with Goya

How has branded search demand for Goya changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Goya worldwide held steady at 18.1K.
  • Across the 11 months ending August 2026, Goya’s estimated Share of Search among windsurfing sail brands worldwide increased from 15.7% to 17.8%.
  • Across the 11 months ending August 2026, Goya’s estimated Share of Search among windsurfing sail brands worldwide peaked at 20.7% in June 2026 and was lowest at 11.6% in November 2025.

How did search popularity change for windsurfing sail brands worldwide in August 2026?

  1. In August 2026, Duotone gained estimated Share of Search among windsurfing sail brands worldwide, from 3.6% to 4.3%.

  2. In August 2026, North Sails lost estimated Share of Search among windsurfing sail brands worldwide, from 61.9% to 61.2%.

  3. Ezzy’s estimated Share of Search among windsurfing sail brands worldwide has lost ground for 3 months in a row, from 14.6% to 11.9% in August 2026.

  4. In August 2026, Naish rose from 6th to 5th among windsurfing sail brands worldwide.

  5. In August 2026, Severne fell from 5th to 6th among windsurfing sail brands worldwide.

Where does Goya compete?

Goya is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Coconut water3rd of 613.7%Show ranking
Windsurfing sail brands2nd of 617.8%Shown above

How is Goya measured?

Brandwave collects information about searches that people make online using Goya’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • goya foods

Do you work for Goya? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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