How popular isGoody in search?
In September 2026, there were an estimated 2.6K branded searches for Goody worldwide which is down 23.5% over the last 12 months. Goody holds 6.8% estimated Share of Search among snap clips brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which snap clips brands compete with Goody?
Share of Search by month for Kitsch, Scunci, Goody. The figures are in the table below the chart.
View monthly share of search table
| Month | Kitsch | Scunci | Goody |
|---|---|---|---|
| Oct 2025 | 57.1% | 31.4% | 11.4% |
| Nov 2025 | 66.8% | 26.7% | 6.5% |
| Dec 2025 | 70% | 23.3% | 6.7% |
| Jan 2026 | 52.4% | 21.4% | 26.2% |
| Feb 2026 | 60.6% | 27.3% | 12.1% |
| Mar 2026 | 47.1% | 21.2% | 31.7% |
| Apr 2026 | 67.7% | 23.9% | 8.4% |
| May 2026 | 60% | 25.9% | 14.1% |
| Jun 2026 | 60% | 24% | 16% |
| Jul 2026 | 65.3% | 24% | 10.7% |
| Aug 2026 | 70% | 23.3% | 6.7% |
| Sep 2026 | 70.2% | 23% | 6.8% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.2% | 16.5K | -16.7% | +0.2 points | |
| 2, held 2nd | 23% | 5.4K | -18.2% | -0.3 points | |
| 3, held 3rd | 6.8% | 1.6K | -15.8% | +0.1 points |
Compare search popularity between Goody and its closest rivals
Every comparison with Goody
7 comparisons
How has branded search demand for Goody changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Goody worldwide fell from 3.4K to 2.6K.
- Across the 12 months ending September 2026, Goody’s estimated Share of Search among snap clips brands worldwide decreased from 11.4% to 6.8%.
- Across the 12 months ending September 2026, Goody’s estimated Share of Search among snap clips brands worldwide peaked at 31.7% in March 2026 and was lowest at 6.5% in November 2025.
How did search popularity change for snap clips brands worldwide in September 2026?
3 changes
Kitsch’s estimated Share of Search among snap clips brands worldwide has gained ground for 3 months in a row, from 60% to 70.2% in September 2026.
Estimated monthly branded searches for Goody worldwide fell 33.3% over 12 measured months, from 2.4K to 1.6K in September 2026.
Estimated monthly branded searches for Scunci worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.
Where does Goody compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Hair accessories brands | 6th of 6 | 0.33% | Show ranking |
| Hair clips brands | 6th of 6 | 0.35% | Show ranking |
| Snap clips brands | 3rd of 3 | 6.8% | Shown above |
How is Goody measured?
Brandwave collects information about searches that people make online using Goody’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- goody hair
- goody hair clips
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Is Goody your brand?
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