How popular isFrijj in search?
In August 2026, there were an estimated 3.6K branded searches for Frijj worldwide which is up 24.1% over the last 11 months. Frijj holds 0.8% estimated Share of Search among milkshake brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Nesquik81.5%
Yazoo13.4%
Shaken Udder2.9%
Crusha0.97%
Frijj0.8%- Cravendale0.35%
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Which milkshake brands compete with Frijj?
Share of Search by month for Nesquik, Yazoo, Shaken Udder, Frijj. The figures are in the table below the chart.
View monthly share of search table
| Month | Nesquik | Yazoo | Shaken Udder | Crusha | Frijj | Cravendale |
|---|---|---|---|---|---|---|
| Oct 2025 | 84.6% | 11.4% | 2.5% | 0.68% | 0.55% | 0.36% |
| Nov 2025 | 81.2% | 13.4% | 3.6% | 0.79% | 0.64% | 0.42% |
| Dec 2025 | 82.4% | 13.6% | 2.4% | 0.81% | 0.43% | 0.36% |
| Jan 2026 | 79.9% | 16.1% | 2.3% | 0.78% | 0.52% | 0.41% |
| Feb 2026 | 82.3% | 13.5% | 2.4% | 0.81% | 0.54% | 0.36% |
| Mar 2026 | 79.3% | 15.9% | 2.8% | 0.95% | 0.62% | 0.34% |
| Apr 2026 | 81.8% | 13.5% | 2.9% | 0.8% | 0.64% | 0.36% |
| May 2026 | 87.1% | 9.6% | 2.1% | 0.57% | 0.47% | 0.21% |
| Jun 2026 | 75% | 18.4% | 4% | 1.1% | 1.1% | 0.32% |
| Jul 2026 | 81.5% | 13.4% | 2.9% | 0.97% | 0.8% | 0.35% |
| Aug 2026 | 81.5% | 13.4% | 2.9% | 0.97% | 0.8% | 0.35% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 81.5% | 368K | 0% | 0 points | |
| 2, held 2nd | 13.4% | 60.5K | 0% | 0 points | |
| 3, held 3rd | 2.9% | 13.2K | 0% | 0 points | |
| 4, held 4th | 0.97% | 4.4K | 0% | 0 points | |
| 5, held 5th | 0.8% | 3.6K | 0% | 0 points | |
| 6, held 6th | 0.35% | 1.6K | 0% | 0 points |
1.
Nesquik81.5%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share 0 points.
2.
Yazoo13.4%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
2.9%
Held 3rd. 13.2K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Crusha0.97%
Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Frijj0.8%
Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
0.35%
Held 6th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Frijj and its closest rivals
Every comparison with Frijj
5 comparisons
How has branded search demand for Frijj changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Frijj worldwide rose from 2.9K to 3.6K.
- Across the 11 months ending August 2026, Frijj’s estimated Share of Search among milkshake brands worldwide held steady, from 0.55% to 0.8%.
How did search popularity change for milkshake brands worldwide in August 2026?
4 changes

Estimated monthly branded searches for Frijj worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026.

Estimated monthly branded searches for Crusha worldwide rose 22.2% over 11 measured months, from 3.6K to 4.4K in August 2026.

Estimated monthly branded searches for Nesquik worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026.
Estimated monthly branded searches for Cravendale worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.
How is Frijj measured?
Brandwave collects information about searches that people make online using Frijj’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- frijj milkshake
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