Brandwave

How popular isFractal Design in search?

In August 2026, there were an estimated 53.1K branded searches for Fractal Design worldwide which is down 44.6% over the last 11 months. Fractal Design holds 3.8% estimated Share of Search among pc case brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Corsair61.2%
  2. Lian Li12.1%
  3. NZXT11.9%
  4. Cooler Master6.5%
  5. Thermaltake4.4%
  6. Fractal Design3.8%
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Which pc case brands compete with Fractal Design?

Fractal Design against pc case brands worldwide, by month

Share of Search by month for Corsair, Lian Li, NZXT, Cooler Master, Thermaltake, Fractal Design. The figures are in the table below the chart.

View monthly share of search table
MonthCorsairLian LiNZXTCooler MasterThermaltakeFractal Design
Oct 202554.1%12.6%15.6%7%4.7%6.1%
Nov 202554.8%10.9%19.5%5.8%3.9%5.1%
Dec 202554.8%10.9%19.5%5.8%3.9%5.1%
Jan 202663.6%10.5%12.5%5.6%3.8%4%
Feb 202661.8%10%14.6%5.4%3.6%4.7%
Mar 202665%8.7%12.7%5.7%3.8%4.1%
Apr 202662.6%10.1%12.2%6.7%3.7%4.7%
May 202661.4%11.8%12%6.6%3.6%4.7%
Jun 202659.1%11.8%14.1%6.3%4.2%4.5%
Jul 202661.9%12.3%12.1%5.4%3.6%4.7%
Aug 202661.2%12.1%11.9%6.5%4.4%3.8%
Sep 2026——————
  1. 1.Corsair

    61.2%

    Held 1st. 847K estimated branded searches, +0.08% vs prior month. Share -0.7 points.

  2. 2.Lian Li

    12.1%

    Held 2nd. 168K estimated branded searches, 0% vs prior month. Share -0.2 points.

  3. 3.NZXT

    11.9%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. Held 4th. 90.5K estimated branded searches, +22.3% vs prior month. Share +1.1 points.

  5. Moved from 6th to 5th. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.7 points.

  6. Moved from 5th to 6th. 53.1K estimated branded searches, -17.2% vs prior month. Share -0.9 points.

Compare search popularity between Fractal Design and its closest rivals

How has branded search demand for Fractal Design changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fractal Design worldwide fell from 95.9K to 53.1K.
  • Across the 11 months ending August 2026, Fractal Design’s estimated Share of Search among pc case brands worldwide decreased from 6.1% to 3.8%.
  • Across the 11 months ending August 2026, Fractal Design fell from 5th to 6th among pc case brands worldwide.

How did search popularity change for pc case brands worldwide in August 2026?

  1. In August 2026, Thermaltake overtook Fractal Design to rank 5th among pc case brands worldwide, at 4.4%.

  2. In August 2026, Cooler Master gained estimated Share of Search among pc case brands worldwide, from 5.4% to 6.5%.

  3. In August 2026, Fractal Design lost estimated Share of Search among pc case brands worldwide, from 4.7% to 3.8%.

  4. In August 2026, Corsair lost estimated Share of Search among pc case brands worldwide, from 61.9% to 61.2%.

  5. Estimated monthly branded searches for NZXT worldwide fell 32.9% over 11 measured months, from 246K to 165K in August 2026.

  6. Estimated monthly branded searches for Lian Li worldwide fell 15.1% over 11 measured months, from 198K to 168K in August 2026.

How is Fractal Design measured?

Brandwave collects information about searches that people make online using Fractal Design’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • fractal design
  • fractal design case

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How the Brand Demand Index is measured

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Is Fractal Design your brand?

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