How popular isbe quiet!?
In September 2026, people searched for be quiet! by name about 135,000 times worldwide, an 18.2% decrease from the previous year. These searches made up 9% of all global PC case brand searches, placing be quiet! fourth out of eight brands. When we asked both ChatGPT and Google AI Overviews about PC case brands, be quiet! appeared in two of the five answers and was the sixth most recommended of the eight.
be quiet! is the fourth most searched of 8 competitors and the sixth most recommended in AI answers.
CorsairShare of searches 55.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
NZXTShare of searches 11%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
Lian LiShare of searches 9.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
be quiet!Share of searches 9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
Cooler MasterShare of searches 5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
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Top PC case brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, be quiet! was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. be quiet! is the sixth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Lian Li1st
Fractal Design2nd- Corsair3rd
- NZXT4th
Phanteks5th- be quiet!6th
- Cooler Master7th
Thermaltake–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Corsair4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- NZXT4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Lian Li4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Fractal Design4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- be quiet!2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Phanteks2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cooler Master1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Thermaltake0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about PC case brands
5 answers
Asked ChatGPT
“Which PC case brand should I buy?”
Asked ChatGPT
“What are the best PC case brands?”
Asked ChatGPT
“What's the best PC case brand for gaming build?”
Searched Google, AI Overview
“best pc case”
Searched Google, AI Overview
“gaming pc case”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which PC case brands compete with be quiet!?
Share of searches by month for Corsair, NZXT, Lian Li, be quiet!, Cooler Master, Fractal Design, Thermaltake, Phanteks. The figures are in the table below the chart.
View monthly share of searches table
| Month | Corsair | NZXT | Lian Li | be quiet! | Cooler Master | Fractal Design | Thermaltake | Phanteks |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.2% | 14.1% | 11.4% | 9.5% | 6.3% | 5.5% | 4.2% | 1.9% |
| Nov 2025 | 48.7% | 17.9% | 10% | 8% | 5.4% | 4.7% | 3.6% | 1.6% |
| Dec 2025 | 48.7% | 17.9% | 10% | 8% | 5.4% | 4.7% | 3.6% | 1.6% |
| Jan 2026 | 57.2% | 11.5% | 9.6% | 7.7% | 5.2% | 3.7% | 3.5% | 1.6% |
| Feb 2026 | 54.6% | 13.3% | 9.1% | 9% | 4.9% | 4.3% | 3.3% | 1.5% |
| Mar 2026 | 58.5% | 11.8% | 8% | 7.9% | 5.3% | 3.7% | 3.5% | 1.3% |
| Apr 2026 | 56.3% | 11.3% | 9.4% | 7.5% | 6.2% | 4.3% | 3.4% | 1.5% |
| May 2026 | 54.3% | 10.9% | 10.7% | 8.9% | 6% | 4.2% | 3.3% | 1.8% |
| Jun 2026 | 53.1% | 13% | 10.8% | 7.1% | 5.8% | 4.1% | 3.9% | 2.1% |
| Jul 2026 | 55.8% | 11.2% | 11.4% | 7.5% | 5% | 4.3% | 3.4% | 1.5% |
| Aug 2026 | 54.1% | 10.8% | 11% | 8.9% | 5.9% | 3.5% | 4% | 1.8% |
| Sep 2026 | 55.1% | 11% | 9.6% | 9% | 5% | 4.3% | 3.3% | 2.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.1% | 823K | 0% | +1 points | |
| 2, moved from 3rd to 2nd | 11% | 165K | 0% | +0.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 9.6% | 143K | -14.9% | -1.5 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 9% | 135K | 0% | +0.2 points | |
| 5, held 5th | 5% | 74K | -18.2% | -1 points | |
| 6, moved from 7th to 6th | 4.3% | 64.1K | +20.7% | +0.8 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 3.3% | 49.5K | -18.2% | -0.7 pointsmoved from 6th to 7th | |
| 8, held 8th | 2.7% | 40.5K | +49.4% | +0.9 points |
1.
Corsair55.1%
Held 1st. 823K estimated branded searches, 0% vs prior month. Share +1 points.
2.
NZXT11%
Moved from 3rd to 2nd. 165K estimated branded searches, 0% vs prior month. Share +0.2 points.
3.
Lian Li9.6%
Moved from 2nd to 3rd. 143K estimated branded searches, -14.9% vs prior month. Share -1.5 points.
9%
Held 4th. 135K estimated branded searches, 0% vs prior month. Share +0.2 points.
5%
Held 5th. 74K estimated branded searches, -18.2% vs prior month. Share -1 points.
4.3%
Moved from 7th to 6th. 64.1K estimated branded searches, +20.7% vs prior month. Share +0.8 points.
3.3%
Moved from 6th to 7th. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.7 points.
8.
Phanteks2.7%
Held 8th. 40.5K estimated branded searches, +49.4% vs prior month. Share +0.9 points.
Compare popularity between be quiet! and its closest rivals
Every comparison with be quiet!
13 comparisons
How has branded search demand for be quiet! changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for be quiet! worldwide fell from 165K to 135K.
- Across the 12 months ending September 2026, be quiet!’s share of searches among PC case brands worldwide peaked at 9.5% in October 2025 and was lowest at 7.1% in June 2026.
How did search popularity change for PC case brands worldwide in September 2026?
6 changes
In September 2026, Fractal Design overtook Thermaltake to rank 6th among PC case brands worldwide, with 4.3% of the searches.
In September 2026, Corsair gained share of searches among PC case brands worldwide, from 54.1% to 55.1%.
In September 2026, Phanteks gained share of searches among PC case brands worldwide, from 1.8% to 2.7%.
In September 2026, Lian Li lost share of searches among PC case brands worldwide, from 11% to 9.6%.
In September 2026, Cooler Master lost share of searches among PC case brands worldwide, from 5.9% to 5%.
In September 2026, Thermaltake lost share of searches among PC case brands worldwide, from 4% to 3.3%.
How are be quiet!’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using be quiet!’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- be quiet
- be quiet cooling
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Where does be quiet! compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| CPU cooler brands | 4th of 7 | 8.6% | Show ranking |
| PC case brands | 4th of 8 | 9% | Shown above |
| PC case fan brands | 4th of 6 | 9% | Show ranking |
| PC power supply brands | 2nd of 7 | 11.8% | Show ranking |
Is be quiet! your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.