Brandwave

How popular isFever-Tree?

In October 2026, people searched for Fever-Tree by name about 72,600 times worldwide, about the same as the previous year. These searches made up 7.6% of all global ginger ale brand searches, placing Fever-Tree fifth out of ten brands. When we asked both ChatGPT and Google AI Overviews about ginger ale brands, Fever-Tree appeared in three of the five answers and was the third most recommended of the ten.

Search and AI answers in October 2026

Fever-Tree is the fifth most searched of 10 competitors and the third most recommended in the AI answers we collected.

  1. Canada DryShare of searches 25.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. SchweppesShare of searches 25.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. VernorsShare of searches 20.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  4. Seagram's Ginger AleShare of searches 11.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  5. Fever-TreeShare of searches 7.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

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Top ginger ale brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fever-Tree was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Fever-Tree is the third most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canada Dry1st
  2. Schweppes2nd
  3. Fever-Tree3rd
  4. Reed's4th
  5. Vernors5th
  6. Seagram's Ginger Ale6th
  7. Boylan Bottling7th
  8. Bruce Cost8th
  9. Zevia9th
  10. Blenheim–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canada Dry4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Schweppes4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fever-Tree3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Reed's3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vernors2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Seagram's Ginger Ale1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zevia1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Boylan Bottling1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bruce Cost1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blenheim0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ginger ale brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

How often do people search for Fever-Tree compared with other ginger ale brands worldwide?

Fever-Tree against ginger ale brands worldwide, by month

Share of searches by month for Canada Dry, Schweppes, Vernors, Seagram's Ginger Ale, Fever-Tree, Reed's, Blenheim. The figures are in the table below the chart.

View monthly share of searches table
MonthCanada DrySchweppesVernorsSeagram's Ginger AleFever-TreeReed'sBlenheimZeviaBoylan BottlingBruce Cost
Nov 202527.5%22.5%27.5%8.2%6.7%0.88%3%0.88%1.3%1.6%
Dec 202537.5%20.5%20.5%7.5%7.5%0.81%2.7%0.81%0.96%1.2%
Jan 202641.1%18.4%22.5%6.7%5.5%1.1%2%0.86%0.86%1.1%
Feb 202642.2%18.9%18.9%6.9%5.6%2.5%2.1%1.1%0.91%0.91%
Mar 202647.1%17.2%17.2%6.3%5.2%2.3%1.9%0.99%0.99%0.83%
Apr 202642%18.8%18.8%6.9%5.6%2.5%2.5%1.1%1.1%0.91%
May 202644.2%19.8%16.2%7.2%5.9%2.1%2.1%0.93%0.78%0.78%
Jun 202639.7%21.8%17.8%7.9%5.3%2.4%2.4%1%0.86%0.86%
Jul 202629.4%24%19.6%10.7%7.2%2.6%3.2%1.1%1.1%0.95%
Aug 202628.8%23.6%19.3%8.6%7%2.6%7%1.1%1.1%0.93%
Sep 202630.8%25.2%20.6%9.2%6.2%2.2%2.7%1.2%1%0.81%
Oct 202625.4%25.4%20.8%11.4%7.6%3.4%2.8%1.5%1%0.82%

  1. 1.Canada Dry

    25.4%

    Held 1st. 40.5K estimated branded searches, -18.2% vs prior month. Share -5.4 points.

  2. 2.Schweppes

    25.4%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Vernors

    20.8%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Seagram's Ginger Ale

    11.4%

    Held 4th. 18.1K estimated branded searches, +22.3% vs prior month. Share +2.1 points.

  5. 5.Fever-Tree

    7.6%

    Held 5th. 12.1K estimated branded searches, +22.2% vs prior month. Share +1.4 points.

  6. 6.Reed's

    3.4%

    Moved from 7th to 6th. 5.4K estimated branded searches, +50% vs prior month. Share +1.1 points.

  7. 7.Blenheim

    2.8%

    Moved from 6th to 7th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Zevia

    1.5%

    Held 8th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.3 points.

  9. 9.Boylan Bottling

    1%

    Held 9th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.Bruce Cost

    0.82%

    Held 10th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Fever-Tree, Canada Dry and Schweppes sell other things too, so only their searches that name this product count here, like “fever tree ginger ale”.

Compare popularity between Fever-Tree and its closest rivals

Every comparison with Fever-Tree

15 comparisons

How has branded search demand for Fever-Tree changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Fever-Tree worldwide held steady, from 70.4K to 72.6K.
  • Across the 12 months ending October 2026, Fever-Tree’s share of searches among ginger ale brands worldwide increased from 6.7% to 7.6%.
  • Across the 12 months ending October 2026, Fever-Tree’s share of searches among ginger ale brands worldwide peaked at 7.6% in October 2026 and was lowest at 5.2% in March 2026.

How did search popularity change for ginger ale brands worldwide in October 2026?

6 changes

  1. In October 2026, Reed's overtook Blenheim to rank 6th among ginger ale brands worldwide, with 3.4% of the searches.

  2. In October 2026, Seagram's Ginger Ale gained share of searches among ginger ale brands worldwide, from 9.2% to 11.4%.

  3. In October 2026, Fever-Tree gained share of searches among ginger ale brands worldwide, from 6.2% to 7.6%.

  4. In October 2026, Canada Dry lost share of searches among ginger ale brands worldwide, from 30.8% to 25.4%.

  5. Estimated monthly branded searches for Zevia worldwide rose 84.6% over 12 measured months, from 1.3K to 2.4K in October 2026.

  6. Estimated monthly branded searches for Schweppes worldwide rose 22.4% over 12 measured months, from 33.1K to 40.5K in October 2026.

How are Fever-Tree’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fever-Tree’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • fever tree
  • fever tree ginger ale

Do you work for Fever-Tree? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Fever-Tree compete?

Fever-Tree is ranked by how often people search for it in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Tonic and mixer brands1st of 731.7%Show ranking
Ginger ale brands5th of 107.6%Shown above
Drink mixers1st of 645.2%Show ranking
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