Brandwave

Fever-Tree vs Reed's:Which is more popular?

In October 2026, Fever-Tree had more branded searches than Reed's among ginger ale brands worldwide. Fever-Tree had about 12,100 branded searches, while Reed's had 5,400. Fever-Tree made up 7.6% of all ginger ale brand searches we track, and Reed's accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about ginger ale brands, Fever-Tree and Reed's each appeared in three of the five answers. Reed's was mentioned before Fever-Tree in three out of four answers.

Among ginger ale brands worldwide in October 2026

Who do people search for more?

Fever-Tree, about 2 searches for every 1 for Reed's

Fever-Tree 12.1K searchesReed's 5.4K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Fever-Tree in 3 of 5Reed's in 3 of 5

Who does AI recommend more?

Reed's, named ahead of Fever-Tree in 3 of 4 answers

Reed's first in 3Fever-Tree first in 1

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Top ginger ale brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fever-Tree and Reed's were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Reed's was listed before Fever-Tree in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canada Dry1st
  2. Schweppes2nd
  3. Fever-Tree3rd
  4. Reed's4th
  5. Vernors5th
  6. Seagram's Ginger Ale6th
  7. Boylan Bottling7th
  8. Bruce Cost8th
  9. Zevia9th
  10. Blenheim–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canada Dry4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Schweppes4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fever-Tree3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Reed's3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vernors2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Seagram's Ginger Ale1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zevia1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Boylan Bottling1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bruce Cost1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blenheim0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ginger ale brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is Fever-Tree or Reed's more popular in search?

This chart shows how often people search Google for Fever-Tree and Reed's by name. Each line represents a brand's share of searches for all ten ginger ale brands we track, month by month, from English-language searches worldwide.

Fever-Tree and Reed's among ginger ale brands worldwide, by month

Share of searches by month for Fever-Tree, Reed's. The figures are in the table below the chart.

View monthly share of searches table
MonthCanada DrySchweppesVernorsSeagram's Ginger AleFever-TreeReed'sBlenheimZeviaBoylan BottlingBruce Cost
Nov 202527.5%22.5%27.5%8.2%6.7%0.88%3%0.88%1.3%1.6%
Dec 202537.5%20.5%20.5%7.5%7.5%0.81%2.7%0.81%0.96%1.2%
Jan 202641.1%18.4%22.5%6.7%5.5%1.1%2%0.86%0.86%1.1%
Feb 202642.2%18.9%18.9%6.9%5.6%2.5%2.1%1.1%0.91%0.91%
Mar 202647.1%17.2%17.2%6.3%5.2%2.3%1.9%0.99%0.99%0.83%
Apr 202642%18.8%18.8%6.9%5.6%2.5%2.5%1.1%1.1%0.91%
May 202644.2%19.8%16.2%7.2%5.9%2.1%2.1%0.93%0.78%0.78%
Jun 202639.7%21.8%17.8%7.9%5.3%2.4%2.4%1%0.86%0.86%
Jul 202629.4%24%19.6%10.7%7.2%2.6%3.2%1.1%1.1%0.95%
Aug 202628.8%23.6%19.3%8.6%7%2.6%7%1.1%1.1%0.93%
Sep 202630.8%25.2%20.6%9.2%6.2%2.2%2.7%1.2%1%0.81%
Oct 202625.4%25.4%20.8%11.4%7.6%3.4%2.8%1.5%1%0.82%

Fever-Tree sells other things too, so only its searches that name this product count here, like “fever tree ginger ale”.

How has branded search for Fever-Tree and Reed's changed worldwide over the last 12 months?

3 findings
  • Fever-Tree was ahead of Reed's in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Fever-Tree’s share of searches among ginger ale brands worldwide moved from 6.7% to 7.6%, and its estimated monthly branded searches moved from 9.9K to 12.1K.
  • Across the 12 months ending October 2026, Reed's’ share of searches among ginger ale brands worldwide moved from 0.88% to 3.4%, and its estimated monthly branded searches moved from 1.3K to 5.4K.

How did search popularity change for ginger ale brands worldwide in October 2026?

2 changes

  1. In October 2026, Reed's overtook Blenheim to rank 6th among ginger ale brands worldwide, with 3.4% of the searches.

  2. In October 2026, Fever-Tree gained share of searches among ginger ale brands worldwide, from 6.2% to 7.6%.

How are Fever-Tree’s and Reed's’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fever-Tree’s and Reed's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fever-Tree

1 branded search term

  • fever tree ginger ale

Reed's

1 branded search term

  • reeds ginger ale

How the Brand Demand Index is measured

Other head-to-heads among ginger ale brands

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