Fever-Tree vs Q Mixers:Which is more popular by branded search?
In August 2026, Fever-Tree had more branded searches than Q Mixers among tonic water worldwide. Fever-Tree was estimated to have 90.5K branded searches compared to Q Mixers’ 1.9K, and held a 12.7% Share of Search versus Q Mixers’ 0.27%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Fever-Tree or Q Mixers?
Compare the tonic water people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fever-Tree, Q Mixers. The figures are in the table below the chart.
View monthly share of search table
| Month | Schweppes | Canada Dry | Fever-Tree | East Imperial | Q Mixers | Fentimans |
|---|---|---|---|---|---|---|
| Oct 2025 | 66.1% | 19.8% | 13.3% | 0.43% | 0.34% | <0.01% |
| Nov 2025 | 67.8% | 20.3% | 11.1% | 0.44% | 0.35% | <0.01% |
| Dec 2025 | 70.5% | 17.3% | 11.6% | 0.31% | 0.24% | <0.01% |
| Jan 2026 | 64.8% | 23.8% | 10.7% | 0.42% | 0.33% | <0.01% |
| Feb 2026 | 67.7% | 20.2% | 11.1% | 0.53% | 0.44% | <0.01% |
| Mar 2026 | 67.7% | 20.2% | 11.1% | 0.44% | 0.53% | <0.01% |
| Apr 2026 | 63.2% | 23.2% | 12.7% | 0.41% | 0.5% | <0.01% |
| May 2026 | 67.8% | 20.3% | 11.1% | 0.36% | 0.36% | <0.01% |
| Jun 2026 | 67.8% | 20.4% | 11.2% | 0.29% | 0.36% | <0.01% |
| Jul 2026 | 66.1% | 19.8% | 13.3% | 0.35% | 0.35% | <0.01% |
| Aug 2026 | 63.4% | 23.2% | 12.7% | 0.34% | 0.27% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Fever-Tree and Q Mixers comparison changed over the last 12 months?
3 findings
- Fever-Tree was ahead of Q Mixers in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fever-Tree’s estimated Share of Search among tonic water worldwide moved from 13.3% to 12.7%, and its estimated monthly branded searches moved from 74K to 90.5K.
- Across the 11 months ending August 2026, Q Mixers’ estimated Share of Search among tonic water worldwide moved from 0.34% to 0.27%, and its estimated monthly branded searches held steady at 1.9K.
How did search popularity change for tonic water worldwide in August 2026?
1 change
In August 2026, Fever-Tree lost estimated Share of Search among tonic water worldwide, from 13.3% to 12.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Fever-Tree’s and Q Mixers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Fever-Tree
1 branded search term
- fever tree
Q Mixers
1 branded search term
- q mixers
Put your own brand in this comparison
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