East Imperial vs Fever-Tree:Which is searched more?

Name: East Imperial vs Fever-Tree: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Fever-Tree had more branded searches than East Imperial among tonic water worldwide. Fever-Tree was estimated to have 90.5K branded searches compared to East Imperial’s 2.4K, and held a 12.7% Share of Search versus East Imperial’s 0.34%. These are worldwide searches for English-language branded terms.

Share of Search among tonic water worldwide in August 2026Which is more popular in search, East Imperial or Fever-Tree?

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Which is more popular in search, East Imperial or Fever-Tree?

Compare the tonic water people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

East Imperial and Fever-Tree among tonic water worldwide, by month

Month	Fever-Tree	East Imperial
Oct 2025	13.3%	0.43%
Nov 2025	11.1%	0.44%
Dec 2025	11.6%	0.31%
Jan 2026	10.7%	0.42%
Feb 2026	11.1%	0.53%
Mar 2026	11.1%	0.44%
Apr 2026	12.7%	0.41%
May 2026	11.1%	0.36%
Jun 2026	11.2%	0.29%
Jul 2026	13.3%	0.35%
Aug 2026	12.7%	0.34%
Sep 2026	—	—

How has the East Imperial and Fever-Tree comparison changed over the last 12 months?

3 findings

Fever-Tree was ahead of East Imperial in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, East Imperial’s estimated Share of Search among tonic water worldwide moved from 0.43% to 0.34%, and its estimated monthly branded searches held steady at 2.4K.
Across the 11 months ending August 2026, Fever-Tree’s estimated Share of Search among tonic water worldwide moved from 13.3% to 12.7%, and its estimated monthly branded searches moved from 74K to 90.5K.

How did search popularity change for tonic water worldwide in August 2026?

1 change

In August 2026, Fever-Tree lost estimated Share of Search among tonic water worldwide, from 13.3% to 12.7%.

How each brand is measured

Brandwave collects information about searches that people make online using East Imperial’s and Fever-Tree’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.