How popular isEye?
In September 2026, people searched for Eye by name about 140 times worldwide, a 46.2% decrease from the previous year. These searches made up 0.12% of all global squash racket brand searches, placing Eye sixth out of six brands. When we asked both ChatGPT and Google AI Overviews about squash racket brands, Eye did not appear in any of the answers.
Eye is the sixth most searched of 6 competitors and not listed in any AI answer.
HeadShare of searches 50.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
TecnifibreShare of searches 36%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
WilsonShare of searches 7.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
PrinceShare of searches 4.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- EyeShare of searches 0.12%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Follow Eye and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top squash racket brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Eye did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Head5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Dunlop5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tecnifibre4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Wilson0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Prince0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Eye0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about squash racket brands
5 answers
Asked ChatGPT
“Which squash racket brand should I buy?”
Asked ChatGPT
“What are the best squash racket brands?”
Asked ChatGPT
“What's the best squash racket brand for intermediate players?”
Searched Google, AI Overview
“squash racket”
Searched Google, AI Overview
“beginner squash racket”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which squash racket brands compete with Eye?
Share of searches by month for Head, Tecnifibre, Wilson, Prince, Eye. The figures are in the table below the chart.
View monthly share of searches table
| Month | Head | Tecnifibre | Wilson | Prince | Dunlop | Eye |
|---|---|---|---|---|---|---|
| Oct 2025 | 46.8% | 37.2% | 9.1% | 5% | 1.7% | 0.24% |
| Nov 2025 | 48.5% | 35.7% | 8.7% | 4.8% | 2.1% | 0.19% |
| Dec 2025 | 50% | 34.7% | 8.5% | 4.6% | 2% | 0.18% |
| Jan 2026 | 52.2% | 31.4% | 7.7% | 6.3% | 2.3% | 0.2% |
| Feb 2026 | 50.7% | 32.9% | 9.8% | 4.4% | 1.9% | 0.21% |
| Mar 2026 | 50.4% | 34.5% | 6.9% | 5.6% | 2.5% | 0.18% |
| Apr 2026 | 52.9% | 33.4% | 6.7% | 4.5% | 2.4% | 0.14% |
| May 2026 | 51.7% | 34.1% | 6.8% | 5.6% | 1.6% | 0.14% |
| Jun 2026 | 53.6% | 29.9% | 7.3% | 7.3% | 1.7% | 0.13% |
| Jul 2026 | 56.4% | 29.1% | 5.8% | 7.1% | 1.4% | 0.15% |
| Aug 2026 | 50.2% | 36% | 7.2% | 4.8% | 1.7% | 0.12% |
| Sep 2026 | 50.2% | 36% | 7.2% | 4.8% | 1.7% | 0.12% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.2% | 56.5K | 0% | 0 points | |
| 2, held 2nd | 36% | 40.5K | 0% | 0 points | |
| 3, held 3rd | 7.2% | 8.1K | 0% | 0 points | |
| 4, held 4th | 4.8% | 5.4K | 0% | 0 points | |
| 5, held 5th | 1.7% | 1.9K | 0% | 0 points | |
| 6, held 6th | 0.12% | 140 | 0% | 0 points |
1.
Head50.2%
Held 1st. 56.5K estimated branded searches, 0% vs prior month. Share 0 points.
36%
Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Wilson7.2%
Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Prince4.8%
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Dunlop1.7%
Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
6.Eye
0.12%
Held 6th. 140 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Eye and its closest rivals
Every comparison with Eye
5 comparisons
How has branded search demand for Eye changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Eye worldwide fell from 260 to 140.
- Across the 12 months ending September 2026, Eye’s share of searches among squash racket brands worldwide held steady, from 0.24% to 0.12%.
How did search popularity change for squash racket brands worldwide in September 2026?
3 changes

Estimated monthly branded searches for Head worldwide rose 10.8% over 12 measured months, from 51K to 56.5K in September 2026.
Estimated monthly branded searches for Eye worldwide fell 46.2% over 12 measured months, from 260 to 140 in September 2026.

Estimated monthly branded searches for Wilson worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
How are Eye’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Eye’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- eye squash
Do you work for Eye? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Eye your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.