Brandwave

How popular isEmerald in search?

In September 2026, there were an estimated 1.3K branded searches for Emerald worldwide which is down 18.8% over the last 12 months. Emerald holds 0.24% estimated Share of Search among nuts worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Blue Diamond69%
  2. Kirkland Signature25.3%
  3. Wonderful4.2%
  4. Planters0.68%
  5. Fisher0.54%
  6. Emerald0.24%
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Which nuts compete with Emerald?

Emerald against nuts worldwide, by month

Share of Search by month for Blue Diamond, Kirkland Signature, Wonderful, Emerald. The figures are in the table below the chart.

View monthly share of search table
MonthBlue DiamondKirkland SignatureWonderfulPlantersFisherEmerald
Oct 202576.8%15.4%5.7%0.92%0.74%0.41%
Nov 202568.8%25.1%4.1%1%0.66%0.3%
Dec 202571.4%21.4%5.3%1%0.7%0.19%
Jan 202677.8%15.7%4.7%0.93%0.61%0.27%
Feb 202678%15.7%4.7%0.93%0.51%0.21%
Mar 202668.9%25.3%4.2%0.82%0.54%0.24%
Apr 202676.9%15.5%5.7%0.92%0.74%0.33%
May 202680.3%13.2%4.8%0.79%0.63%0.22%
Jun 202680.9%13.3%4%0.97%0.64%0.22%
Jul 202683.1%11.2%4.1%0.81%0.65%0.23%
Aug 202673%21.8%3.6%0.71%0.58%0.26%
Sep 202669%25.3%4.2%0.68%0.54%0.24%

  1. 1.Blue Diamond

    69%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share -4 points.

  2. 2.Kirkland Signature

    25.3%

    Held 2nd. 135K estimated branded searches, +22.7% vs prior month. Share +3.5 points.

  3. 3.Wonderful

    4.2%

    Held 3rd. 22.2K estimated branded searches, +22.7% vs prior month. Share +0.6 points.

  4. 4.Planters

    0.68%

    Held 4th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Fisher

    0.54%

    Held 5th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Emerald

    0.24%

    Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Emerald and its closest rivals

Every comparison with Emerald

How has branded search demand for Emerald changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Emerald worldwide fell from 1.6K to 1.3K.
  • Across the 12 months ending September 2026, Emerald’s estimated Share of Search among nuts worldwide held steady, from 0.41% to 0.24%.

How did search popularity change for nuts worldwide in September 2026?

  1. In September 2026, Kirkland Signature gained estimated Share of Search among nuts worldwide, from 21.8% to 25.3%.

  2. In September 2026, Wonderful gained estimated Share of Search among nuts worldwide, from 3.6% to 4.2%.

  3. In September 2026, Blue Diamond lost estimated Share of Search among nuts worldwide, from 73% to 69%.

  4. Estimated monthly branded searches for Emerald worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

How is Emerald measured?

Brandwave collects information about searches that people make online using Emerald’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • emerald nuts

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How the Brand Demand Index is measured

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