How popular isCreatures of Leisure in search?
In August 2026, there were an estimated 4.4K branded searches for Creatures of Leisure worldwide which is up 22.2% over the last 11 months. Creatures of Leisure holds 0.83% estimated Share of Search among surfboard leash brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which surfboard leash brands compete with Creatures of Leisure?
Share of Search by month for FCS, Dakine, Pro-Lite, Creatures of Leisure. The figures are in the table below the chart.
View monthly share of search table
| Month | FCS | Dakine | Pro-Lite | Creatures of Leisure | Sunova | O&E |
|---|---|---|---|---|---|---|
| Oct 2025 | 89.9% | 6.6% | 2.4% | 0.48% | 0.59% | — |
| Nov 2025 | 90.7% | 6.7% | 1.6% | 0.49% | 0.49% | — |
| Dec 2025 | 92% | 5.6% | 1.7% | 0.4% | 0.33% | — |
| Jan 2026 | 89.2% | 8% | 2% | 0.48% | 0.39% | — |
| Feb 2026 | 87.1% | 9.6% | 2.3% | 0.57% | 0.46% | — |
| Mar 2026 | 86.9% | 9.6% | 2.3% | 0.7% | 0.46% | — |
| Apr 2026 | 89.9% | 6.6% | 2.4% | 0.59% | 0.48% | — |
| May 2026 | 88.4% | 8% | 2.4% | 0.71% | 0.58% | — |
| Jun 2026 | 83.7% | 11.3% | 3.4% | 1% | 0.66% | — |
| Jul 2026 | 83.6% | 11.2% | 3.4% | 1% | 0.82% | — |
| Aug 2026 | 84.4% | 11.3% | 2.8% | 0.83% | 0.68% | — |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 84.4% | 450K | +22.3% | +0.8 points | |
| 2, held 2nd | 11.3% | 60.5K | +22.2% | +0.1 points | |
| 3, held 3rd | 2.8% | 14.8K | 0% | -0.6 points | |
| 4, held 4th | 0.83% | 4.4K | 0% | -0.2 points | |
| 5, held 5th | 0.68% | 3.6K | 0% | -0.1 points | |
| —, not measured this month | — | — | — | — |
1.
FCS84.4%
Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +0.8 points.
2.
Dakine11.3%
Held 2nd. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.1 points.
3.Pro-Lite
2.8%
Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share -0.6 points.
0.83%
Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share -0.2 points.
5.Sunova
0.68%
Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share -0.1 points.
—.O&E
—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between Creatures of Leisure and its closest rivals
How has branded search demand for Creatures of Leisure changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Creatures of Leisure worldwide rose from 3.6K to 4.4K.
- Across the 11 months ending August 2026, Creatures of Leisure rose from 5th to 4th among surfboard leash brands worldwide.
How did search popularity change for surfboard leash brands worldwide in August 2026?
5 changes
In August 2026, FCS gained estimated Share of Search among surfboard leash brands worldwide, from 83.6% to 84.4%.
In August 2026, Pro-Lite lost estimated Share of Search among surfboard leash brands worldwide, from 3.4% to 2.8%.
Estimated monthly branded searches for Creatures of Leisure worldwide rose 22.2% over 11 measured months, from 3.6K to 4.4K in August 2026.
Estimated monthly branded searches for Dakine worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.
Estimated monthly branded searches for Sunova worldwide fell 18.2% over 11 measured months, from 4.4K to 3.6K in August 2026.
How is Creatures of Leisure measured?
Brandwave collects information about searches that people make online using Creatures of Leisure’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- creatures of leisure
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Is Creatures of Leisure your brand?
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