Creatures of Leisure vs FCS:Which is searched more?

Name: Creatures of Leisure vs FCS: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, FCS had more branded searches than Creatures of Leisure among surfboard leash brands worldwide. FCS was estimated to have 450K branded searches compared to Creatures of Leisure’s 4.4K, and held an 84.4% Share of Search versus Creatures of Leisure’s 0.83%. These are worldwide searches for English-language branded terms.

Share of Search among surfboard leash brands worldwide in August 2026Which is more popular in search, Creatures of Leisure or FCS?

Follow Creatures of Leisure vs FCS and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Creatures of Leisure or FCS?

Compare the surfboard leash brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Creatures of Leisure and FCS among surfboard leash brands worldwide, by month

Month	FCS	Creatures of Leisure
Oct 2025	89.9%	0.48%
Nov 2025	90.7%	0.49%
Dec 2025	92%	0.4%
Jan 2026	89.2%	0.48%
Feb 2026	87.1%	0.57%
Mar 2026	86.9%	0.7%
Apr 2026	89.9%	0.59%
May 2026	88.4%	0.71%
Jun 2026	83.7%	1%
Jul 2026	83.6%	1%
Aug 2026	84.4%	0.83%
Sep 2026	—	—

How has the Creatures of Leisure and FCS comparison changed over the last 12 months?

3 findings

FCS was ahead of Creatures of Leisure in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Creatures of Leisure’s estimated Share of Search among surfboard leash brands worldwide moved from 0.48% to 0.83%, and its estimated monthly branded searches moved from 3.6K to 4.4K.
Across the 11 months ending August 2026, FCS’s estimated Share of Search among surfboard leash brands worldwide moved from 89.9% to 84.4%, and its estimated monthly branded searches moved from 673K to 450K.

How did search popularity change for surfboard leash brands worldwide in August 2026?

2 changes

In August 2026, FCS gained estimated Share of Search among surfboard leash brands worldwide, from 83.6% to 84.4%.
Estimated monthly branded searches for Creatures of Leisure worldwide rose 22.2% over 11 measured months, from 3.6K to 4.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Creatures of Leisure’s and FCS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.