Brandwave

How popular isCRBN?

In September 2026, people searched for CRBN by name about 7,300 times worldwide, a 33.6% decrease from the previous year. These searches made up 8.2% of all global pickleball brand searches, placing CRBN sixth out of eight brands. When we asked both ChatGPT and Google AI Overviews about pickleball brands, CRBN appeared in four of the five answers and was the third most recommended of the eight.

Search and AI answers in September 2026

CRBN is the sixth most searched of 8 competitors and the third most recommended in AI answers.

  1. Vatic ProShare of searches 26.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  2. Six ZeroShare of searches 20.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  3. JOOLAShare of searches 16.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. FranklinShare of searches 11.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 7th
  5. CRBNShare of searches 8.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd

+3 more

CRBN website (opens in a new tab)

Follow CRBN and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top pickleball brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CRBN was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. CRBN is the third most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. JOOLA1st
  2. Selkirk2nd
  3. CRBN3rd
  4. Vatic Pro4th
  5. Six Zero5th
  6. Gearbox6th
  7. Franklin7th
  8. Onix8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • JOOLA5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Selkirk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vatic Pro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CRBN4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Six Zero3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Franklin3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gearbox2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Onix1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about pickleball brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which pickleball brands compete with CRBN?

CRBN against pickleball brands worldwide, by month

Share of searches by month for Vatic Pro, Six Zero, JOOLA, Franklin, Selkirk, CRBN, Gearbox, Onix. The figures are in the table below the chart.

View monthly share of searches table
MonthVatic ProSix ZeroJOOLAFranklinSelkirkCRBNGearboxOnix
Oct 202520.2%14.6%14.6%12%8%16.2%10%4.3%
Nov 202519.6%17.4%17.4%11.6%7.8%15%7.6%3.5%
Dec 202519.1%13.8%16.9%13.8%11.3%12.6%8.4%4.1%
Jan 202618.7%12.8%12.8%19.1%12.8%11.6%7.7%4.7%
Feb 202619.7%13%15.9%13%13%14.4%7.2%3.9%
Mar 202619.8%13.1%16%13.1%13.1%14.5%7.3%3.2%
Apr 202620.8%12.5%18.7%12.5%12.5%13.9%6.1%3.1%
May 202620.3%14.9%18.2%12.2%12.2%13.5%5.9%3%
Jun 202621.1%19%19%10.4%8.5%13.5%6.2%2.5%
Jul 202622.1%18.7%18.7%10.3%10.3%12%5.4%2.4%
Aug 202625.4%19.5%16%10.7%8.7%11.9%5.2%2.6%
Sep 202626.4%20.3%16.6%11.1%9.1%8.2%6.2%2.2%

  1. 1.Vatic Pro

    26.4%

    Held 1st. 23.5K estimated branded searches, 0% vs prior month. Share +1 points.

  2. 2.Six Zero

    20.3%

    Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share +0.8 points.

  3. 3.JOOLA

    16.6%

    Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share +0.6 points.

  4. 4.Franklin

    11.1%

    Moved from 5th to 4th. 9.9K estimated branded searches, 0% vs prior month. Share +0.4 points.

  5. 5.Selkirk

    9.1%

    Moved from 6th to 5th. 8.1K estimated branded searches, 0% vs prior month. Share +0.3 points.

  6. 6.CRBN

    8.2%

    Moved from 4th to 6th. 7.3K estimated branded searches, -33.6% vs prior month. Share -3.7 points.

  7. 7.Gearbox

    6.2%

    Held 7th. 5.5K estimated branded searches, +14.6% vs prior month. Share +1 points.

  8. 8.Onix

    2.2%

    Held 8th. 1.9K estimated branded searches, -20.4% vs prior month. Share -0.5 points.

Compare popularity between CRBN and its closest rivals

Every comparison with CRBN

7 comparisons

How has branded search demand for CRBN changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for CRBN worldwide fell from 11K to 7.3K.
  • Across the 12 months ending September 2026, CRBN’s share of searches among pickleball brands worldwide decreased from 16.2% to 8.2%.
  • Across the 12 months ending September 2026, CRBN fell from 2nd to 6th among pickleball brands worldwide.

How did search popularity change for pickleball brands worldwide in September 2026?

6 changes

  1. In September 2026, Vatic Pro gained share of searches among pickleball brands worldwide, from 25.4% to 26.4%.

  2. In September 2026, Gearbox gained share of searches among pickleball brands worldwide, from 5.2% to 6.2%.

  3. In September 2026, Six Zero gained share of searches among pickleball brands worldwide, from 19.5% to 20.3%.

  4. In September 2026, JOOLA gained share of searches among pickleball brands worldwide, from 16% to 16.6%.

  5. In September 2026, CRBN lost share of searches among pickleball brands worldwide, from 11.9% to 8.2%.

  6. In September 2026, Franklin rose from 5th to 4th among pickleball brands worldwide.

How are CRBN’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CRBN’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • crbn paddle
  • crbn pickleball

Do you work for CRBN? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is CRBN your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free