Brandwave

CRBN vs Gearbox:Which is more popular?

In September 2026, CRBN had more branded searches than Gearbox among pickleball brands worldwide. CRBN had about 7,300 branded searches, while Gearbox had 5,500. CRBN made up 8.2% of all pickleball brand searches we track, and Gearbox accounted for 6.2%. When we asked ChatGPT and Google AI Overviews about pickleball brands, CRBN appeared in four of the five answers and Gearbox in two. CRBN was mentioned before Gearbox in every answer that named either.

Among pickleball brands worldwide in September 2026

Who do people search for more?

CRBN, about 33% more searches than Gearbox

CRBN 7.3K searchesGearbox 5.5K searches

Who does AI mention more?

CRBN, mentioned in 4 of 5 answers, Gearbox in 2

CRBN in 4 of 5Gearbox in 2 of 5

Who does AI recommend more?

CRBN, named ahead of Gearbox in 4 of 4 answers

CRBN first in 4Gearbox never first

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Top pickleball brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CRBN was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Gearbox was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. CRBN was listed before Gearbox in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. JOOLA1st
  2. Selkirk2nd
  3. CRBN3rd
  4. Vatic Pro4th
  5. Six Zero5th
  6. Gearbox6th
  7. Franklin7th
  8. Onix8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • JOOLA5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Selkirk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vatic Pro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CRBN4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Six Zero3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Franklin3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gearbox2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Onix1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about pickleball brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is CRBN or Gearbox more popular in search?

This chart shows how often people search Google for CRBN and Gearbox by name. Each line represents a brand's share of searches for all eight pickleball brands we track, month by month, from English-language searches worldwide.

CRBN and Gearbox among pickleball brands worldwide, by month

Share of searches by month for CRBN, Gearbox. The figures are in the table below the chart.

View monthly share of searches table
MonthVatic ProSix ZeroJOOLAFranklinSelkirkCRBNGearboxOnix
Oct 202520.2%14.6%14.6%12%8%16.2%10%4.3%
Nov 202519.6%17.4%17.4%11.6%7.8%15%7.6%3.5%
Dec 202519.1%13.8%16.9%13.8%11.3%12.6%8.4%4.1%
Jan 202618.7%12.8%12.8%19.1%12.8%11.6%7.7%4.7%
Feb 202619.7%13%15.9%13%13%14.4%7.2%3.9%
Mar 202619.8%13.1%16%13.1%13.1%14.5%7.3%3.2%
Apr 202620.8%12.5%18.7%12.5%12.5%13.9%6.1%3.1%
May 202620.3%14.9%18.2%12.2%12.2%13.5%5.9%3%
Jun 202621.1%19%19%10.4%8.5%13.5%6.2%2.5%
Jul 202622.1%18.7%18.7%10.3%10.3%12%5.4%2.4%
Aug 202625.4%19.5%16%10.7%8.7%11.9%5.2%2.6%
Sep 202626.4%20.3%16.6%11.1%9.1%8.2%6.2%2.2%

How has the CRBN and Gearbox comparison changed over the last 12 months?

3 findings
  • CRBN was ahead of Gearbox in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, CRBN’s share of searches among pickleball brands worldwide moved from 16.2% to 8.2%, and its estimated monthly branded searches moved from 11K to 7.3K.
  • Across the 12 months ending September 2026, Gearbox’s share of searches among pickleball brands worldwide moved from 10% to 6.2%, and its estimated monthly branded searches moved from 6.8K to 5.5K.

How did search popularity change for pickleball brands worldwide in September 2026?

2 changes
  1. In September 2026, Gearbox gained share of searches among pickleball brands worldwide, from 5.2% to 6.2%.

  2. In September 2026, CRBN lost share of searches among pickleball brands worldwide, from 11.9% to 8.2%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using CRBN’s and Gearbox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CRBN

2 branded search terms

  • crbn paddle
  • crbn pickleball

Gearbox

2 branded search terms

  • gearbox paddle
  • gearbox pickleball

How the Brand Demand Index is measured

Other head-to-heads among pickleball brands

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