Brandwave

How popular isCoSchedule?

In September 2026, people searched for CoSchedule by name about 3,600 times worldwide, a 33.3% decrease from the previous year. These searches made up 0.37% of all global content marketing platform searches, placing CoSchedule fifth out of seven platforms. When we asked both ChatGPT and Google AI Overviews about content marketing platforms, CoSchedule appeared in four of the five answers and was the second most recommended of the seven.

Search and AI answers in September 2026

CoSchedule is the fifth most searched of 7 competitors and the second most recommended in AI answers.

  1. SemrushShare of searches 68.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  2. OptimizelyShare of searches 25.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  3. SkywordShare of searches 4.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. ContentlyShare of searches 0.83%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. CoScheduleShare of searches 0.37%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top content marketing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CoSchedule was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. CoSchedule is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Semrush1st
  2. CoSchedule2nd
  3. Optimizely3rd
  4. StoryChief4th
  5. Contently5th
  6. Skyword–
  7. Uberflip–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CoSchedule4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Semrush3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • StoryChief3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Optimizely2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Contently2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Skyword0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Uberflip0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about content marketing platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which content marketing platforms compete with CoSchedule?

CoSchedule against content marketing platforms worldwide, by month

Share of searches by month for Semrush, Optimizely, Skyword, CoSchedule. The figures are in the table below the chart.

View monthly share of searches table
MonthSemrushOptimizelySkywordContentlyCoScheduleStoryChiefUberflip
Oct 202573.1%22%3%1.1%0.48%0.28%0.09%
Nov 202574.1%22.3%2.1%0.89%0.4%0.18%0.08%
Dec 202570.1%25.7%2.4%1%0.46%0.18%0.09%
Jan 202665.9%29.6%2.7%0.97%0.43%0.2%0.09%
Feb 202669.9%25.7%2.6%1%0.46%0.2%0.09%
Mar 202673.7%22.1%2.6%0.89%0.39%0.22%0.08%
Apr 202674.1%22.3%2.1%0.89%0.32%0.18%0.06%
May 202670.1%25.7%2.5%1%0.38%0.18%0.08%
Jun 202670.7%26%1.6%1%0.38%0.17%0.08%
Jul 202670.6%25.9%2%0.85%0.38%0.17%0.08%
Aug 202669%25.4%4.3%0.83%0.3%0.14%0.07%
Sep 202668.9%25.4%4.3%0.83%0.37%0.14%0.06%
  1. 1.Semrush

    68.9%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. 2.Optimizely

    25.4%

    Held 2nd. 248K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Skyword

    4.3%

    Held 3rd. 42.4K estimated branded searches, +0.71% vs prior month. Share 0 points.

  4. 4.Contently

    0.83%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.CoSchedule

    0.37%

    Held 5th. 3.6K estimated branded searches, +24.1% vs prior month. Share +0.1 points.

  6. 6.StoryChief

    0.14%

    Held 6th. 1.3K estimated branded searches, -0.75% vs prior month. Share 0 points.

  7. 7.Uberflip

    0.06%

    Held 7th. 590 estimated branded searches, -18.1% vs prior month. Share 0 points.

Compare popularity between CoSchedule and its closest rivals

Every comparison with CoSchedule

6 comparisons

How has branded search demand for CoSchedule changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for CoSchedule worldwide fell from 5.4K to 3.6K.
  • Across the 12 months ending September 2026, CoSchedule’s share of searches among content marketing platforms worldwide held steady, from 0.48% to 0.37%.

How did search popularity change for content marketing platforms worldwide in September 2026?

6 changes
  1. Skyword’s share of searches among content marketing platforms worldwide has gained ground for 3 months in a row, from 1.6% to 4.3% in September 2026.

  2. Semrush’s share of searches among content marketing platforms worldwide has lost ground for 3 months in a row, from 70.7% to 68.9% in September 2026.

  3. Optimizely’s share of searches among content marketing platforms worldwide has lost ground for 3 months in a row, from 26% to 25.4% in September 2026.

  4. Estimated monthly branded searches for StoryChief worldwide fell 57.1% over 12 measured months, from 3.1K to 1.3K in September 2026.

  5. Estimated monthly branded searches for Uberflip worldwide fell 41% over 12 measured months, from 1K to 590 in September 2026.

  6. Estimated monthly branded searches for CoSchedule worldwide fell 33.3% over 12 measured months, from 5.4K to 3.6K in September 2026.

How are CoSchedule’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using CoSchedule’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • coschedule

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How the Brand Demand Index is measured

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Is CoSchedule your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.