How popular isCoCounsel?
In September 2026, people searched for CoCounsel by name about 19,700 times worldwide, a 53.7% increase from the previous year. These searches made up 6.2% of all global legal tech searches, placing CoCounsel fourth out of ten brands. When we asked both ChatGPT and Google AI Overviews about legal tech, CoCounsel appeared in four of the five answers and was the second most recommended of the ten.
CoCounsel is the fourth most searched of 10 competitors and the second most recommended in AI answers.
HarveyShare of searches 42.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
LiteraShare of searches 28.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
iManageShare of searches 12.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
CoCounselShare of searches 6.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
EverlawShare of searches 3.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top legal tech in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, CoCounsel was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. CoCounsel is the second most recommended of the ten.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Clio1st
CoCounsel2nd
Harvey3rd
MyCase4th
Ironclad5th
NetDocuments6th
Litera–
iManage–
Everlaw–
Relativity–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
CoCounsel4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Clio4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Harvey3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
NetDocuments3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
MyCase3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ironclad2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Litera0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
iManage0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Everlaw0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Relativity0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about legal tech
5 answers
Asked ChatGPT
“Which legal tech should I use?”
Asked ChatGPT
“What are the best legal tech options?”
Asked ChatGPT
“What's the best legal tech for a law firm?”
Searched Google, AI Overview
“legal tech”
Searched Google, AI Overview
“law firm technology”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which legal tech compete with CoCounsel?
Share of searches by month for Harvey, Litera, iManage, CoCounsel, Everlaw, NetDocuments. The figures are in the table below the chart.
View monthly share of searches table
| Month | Harvey | Litera | iManage | CoCounsel | Everlaw | NetDocuments | Clio | Relativity | Ironclad | MyCase |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.3% | 40.6% | 15% | 4.7% | 4.5% | 5.5% | 1% | 1.1% | 0.22% | 0.14% |
| Nov 2025 | 22.7% | 50.7% | 12.4% | 4.9% | 3.7% | 3.7% | 0.9% | 0.74% | 0.22% | 0.05% |
| Dec 2025 | 27.5% | 41.2% | 15.1% | 4.9% | 4.5% | 4.5% | 1.1% | 0.86% | 0.27% | 0.05% |
| Jan 2026 | 24.5% | 44.5% | 13.4% | 5.3% | 4.9% | 4.9% | 1.3% | 0.94% | 0.29% | 0.04% |
| Feb 2026 | 34.7% | 34.7% | 12.7% | 6.2% | 4.6% | 4.6% | 1.2% | 0.91% | 0.28% | 0.05% |
| Mar 2026 | 37.7% | 31% | 13.9% | 6.5% | 4.1% | 4.1% | 1.3% | 1% | 0.25% | 0.06% |
| Apr 2026 | 38.3% | 31.5% | 14.1% | 5.5% | 4.2% | 4.2% | 0.97% | 1% | 0.21% | 0.05% |
| May 2026 | 38.2% | 31.4% | 14.1% | 5.8% | 4.2% | 4.2% | 0.95% | 0.81% | 0.25% | 0.04% |
| Jun 2026 | 38.3% | 31.5% | 14.1% | 5.6% | 4.2% | 4.2% | 0.94% | 0.81% | 0.25% | 0.05% |
| Jul 2026 | 39.4% | 32.4% | 11.9% | 5.8% | 4.3% | 4.3% | 0.84% | 0.81% | 0.21% | 0.04% |
| Aug 2026 | 38.3% | 31.5% | 14.1% | 5.7% | 4.2% | 4.2% | 0.82% | 0.79% | 0.25% | 0.04% |
| Sep 2026 | 42.8% | 28.7% | 12.8% | 6.2% | 3.8% | 3.8% | 0.83% | 0.74% | 0.19% | 0.04% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.8% | 135K | +22.7% | +4.5 points | |
| 2, held 2nd | 28.7% | 90.5K | 0% | -2.9 points | |
| 3, held 3rd | 12.8% | 40.5K | 0% | -1.3 points | |
| 4, held 4th | 6.2% | 19.7K | +20.1% | +0.5 points | |
| 5, held 5th | 3.8% | 12.1K | 0% | -0.4 points | |
| 6, held 6th | 3.8% | 12.1K | 0% | -0.4 points | |
| 7, held 7th | 0.83% | 2.6K | +11.5% | 0 points | |
| 8, held 8th | 0.74% | 2.3K | +2.6% | -0.1 points | |
| 9, held 9th | 0.19% | 590 | -18.1% | -0.1 points | |
| 10, held 10th | 0.04% | 140 | +27.3% | 0 points |
1.
Harvey42.8%
Held 1st. 135K estimated branded searches, +22.7% vs prior month. Share +4.5 points.
2.
Litera28.7%
Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share -2.9 points.
3.
iManage12.8%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -1.3 points.
6.2%
Held 4th. 19.7K estimated branded searches, +20.1% vs prior month. Share +0.5 points.
5.
Everlaw3.8%
Held 5th. 12.1K estimated branded searches, 0% vs prior month. Share -0.4 points.
3.8%
Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share -0.4 points.
7.
Clio0.83%
Held 7th. 2.6K estimated branded searches, +11.5% vs prior month. Share 0 points.
0.74%
Held 8th. 2.3K estimated branded searches, +2.6% vs prior month. Share -0.1 points.
9.
Ironclad0.19%
Held 9th. 590 estimated branded searches, -18.1% vs prior month. Share -0.1 points.
10.
MyCase0.04%
Held 10th. 140 estimated branded searches, +27.3% vs prior month. Share 0 points.
Compare popularity between CoCounsel and its closest rivals
Every comparison with CoCounsel
14 comparisons
How has branded search demand for CoCounsel changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for CoCounsel worldwide rose from 12.8K to 19.7K.
- Across the 12 months ending September 2026, CoCounsel’s share of searches among legal tech worldwide increased from 4.7% to 6.2%.
- Across the 12 months ending September 2026, CoCounsel’s share of searches among legal tech worldwide peaked at 6.5% in March 2026 and was lowest at 4.7% in October 2025.
- Across the 12 months ending September 2026, CoCounsel rose from 5th to 4th among legal tech worldwide.
How did search popularity change for legal tech worldwide in September 2026?
6 changes

In September 2026, Harvey gained share of searches among legal tech worldwide, from 38.3% to 42.8%.

In September 2026, CoCounsel gained share of searches among legal tech worldwide, from 5.7% to 6.2%.

In September 2026, Litera lost share of searches among legal tech worldwide, from 31.5% to 28.7%.

In September 2026, iManage lost share of searches among legal tech worldwide, from 14.1% to 12.8%.

Estimated monthly branded searches for MyCase worldwide fell 64.1% over 12 measured months, from 390 to 140 in September 2026.

Estimated monthly branded searches for Relativity worldwide fell 20.5% over 12 measured months, from 2.9K to 2.3K in September 2026.
How are CoCounsel’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using CoCounsel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- cocounsel
- cocounsel legal
Who owns CoCounsel?
CoCounsel is owned by
Thomson Reuters. Brandwave also tracks Thomson Reuters, owned by the same company, worldwide.
Do you work for CoCounsel? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does CoCounsel compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Legal tech | 4th of 10 | 6.2% | Shown above |
| AI legal assistants | 4th of 7 | 7.7% | Show ranking |

Is CoCounsel your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.