Brandwave

How popular isCobram Estate in search?

In September 2026, there were an estimated 4.4K branded searches for Cobram Estate worldwide which held steady over the last 12 months. Cobram Estate holds 9.5% estimated Share of Search among cooking oil brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Lupi87.7%
  2. Cobram Estate9.5%
  3. Bertolli2.8%
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Which cooking oil brands compete with Cobram Estate?

Cobram Estate against cooking oil brands worldwide, by month

Share of Search by month for Lupi, Cobram Estate, Bertolli. The figures are in the table below the chart.

View monthly share of search table
MonthLupiCobram EstateBertolli
Oct 202589.2%7.9%2.9%
Nov 202588.7%7.9%3.4%
Dec 202590%8.1%1.9%
Jan 202690%8%1.9%
Feb 202687.1%9.5%3.4%
Mar 202685.3%11.4%3.4%
Apr 202685.3%11.4%3.4%
May 202685.8%11.4%2.8%
Jun 202688.2%9.6%2.2%
Jul 202687.7%9.5%2.8%
Aug 202687.7%9.5%2.8%
Sep 202687.7%9.5%2.8%

  1. 1.Lupi

    87.7%

    Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Cobram Estate

    9.5%

    Held 2nd. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Bertolli

    2.8%

    Held 3rd. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Cobram Estate and its closest rivals

Every comparison with Cobram Estate

How has branded search demand for Cobram Estate changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Cobram Estate worldwide held steady at 4.4K.
  • Across the 12 months ending September 2026, Cobram Estate’s estimated Share of Search among cooking oil brands worldwide increased from 7.9% to 9.5%.
  • Across the 12 months ending September 2026, Cobram Estate’s estimated Share of Search among cooking oil brands worldwide peaked at 11.4% in May 2026 and was lowest at 7.9% in November 2025.

How did search popularity change for cooking oil brands worldwide in September 2026?

  1. Estimated monthly branded searches for Bertolli worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

  2. Estimated monthly branded searches for Lupi worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

Where does Cobram Estate compete?

Cobram Estate is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Cooking oil brands2nd of 39.5%Shown above
Olive oil brands3rd of 515.3%Show ranking

How is Cobram Estate measured?

Brandwave collects information about searches that people make online using Cobram Estate’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • cobram estate

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How the Brand Demand Index is measured

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