Brandwave

Bertolli vs Cobram Estate:Which is searched more?

In August 2026, Cobram Estate had more branded searches than Bertolli among olive oil brands worldwide. Cobram Estate was estimated to have 4.4K branded searches compared to Bertolli’s 1.3K, and held a 15.3% Share of Search versus Bertolli’s 4.5%. These are worldwide searches for English-language branded terms.

Share of Search among olive oil brands worldwide in August 2026Which is more popular in search, Bertolli or Cobram Estate?
Bertolli4.5%1.3K searches
vs
Cobram Estate15.3%4.4K searches

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Which is more popular in search, Bertolli or Cobram Estate?

Compare the olive oil brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bertolli and Cobram Estate among olive oil brands worldwide, by month

Share of Search by month for Cobram Estate, Bertolli. The figures are in the table below the chart.

View monthly share of search table
MonthCobram EstateBertolli
Oct 202515.4%5.6%
Nov 202515.2%6.6%
Dec 202522.9%5.4%
Jan 202619.7%4.8%
Feb 202615.4%5.6%
Mar 202617.9%5.3%
Apr 202615%4.4%
May 202618.1%4.4%
Jun 202615.7%3.6%
Jul 202615.5%4.6%
Aug 202615.3%4.5%
Sep 2026——

How has the Bertolli and Cobram Estate comparison changed over the last 12 months?

  • Cobram Estate was ahead of Bertolli in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bertolli’s estimated Share of Search among olive oil brands worldwide moved from 5.6% to 4.5%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
  • Across the 11 months ending August 2026, Cobram Estate’s estimated Share of Search among olive oil brands worldwide moved from 15.4% to 15.3%, and its estimated monthly branded searches held steady at 4.4K.

How did search popularity change for olive oil brands worldwide in August 2026?

  1. Cobram Estate’s estimated Share of Search among olive oil brands worldwide has lost ground for 3 months in a row, from 18.1% to 15.3% in August 2026.

  2. Estimated monthly branded searches for Bertolli worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Bertolli’s and Cobram Estate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bertolli

1 branded search term

  • bertolli oil

Cobram Estate

1 branded search term

  • cobram estate

How the Brand Demand Index is measured

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