Brandwave

How popular isClick2Mail?

In September 2026, people searched for Click2Mail by name about 2,900 times worldwide, a 20.8% increase from the previous year. These searches made up 2.1% of all global direct mail marketing platform searches, placing Click2Mail sixth out of eight platforms. When we asked both ChatGPT and Google AI Overviews about direct mail marketing platforms, Click2Mail appeared in two of the four answers and was the third most recommended of the eight.

Search and AI answers in September 2026

Click2Mail is the sixth most searched of 8 competitors and the third most recommended in AI answers.

  1. PFLShare of searches 79.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  2. SendosoShare of searches 7.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. PostcardManiaShare of searches 3.9%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
  4. ReachdeskShare of searches 3.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  5. Click2MailShare of searches 2.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd

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Top direct mail marketing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Click2Mail was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Click2Mail is the third most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Postalytics1st
  2. Lob2nd
  3. Click2Mail3rd
  4. PostGrid4th
  5. PostcardMania5th
  6. PFL–
  7. Sendoso–
  8. Reachdesk–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Postalytics4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Lob3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • PostcardMania2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • PostGrid2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Click2Mail2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • PFL0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sendoso0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Reachdesk0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about direct mail marketing platforms

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which direct mail marketing platforms compete with Click2Mail?

Click2Mail against direct mail marketing platforms worldwide, by month

Share of searches by month for PFL, Sendoso, PostcardMania, Reachdesk, PostGrid, Click2Mail. The figures are in the table below the chart.

View monthly share of searches table
MonthPFLSendosoPostcardManiaReachdeskPostGridClick2MailPostalyticsLob
Oct 202590.6%3.6%2%1.3%1.3%0.72%0.3%0.14%
Nov 202577.4%8.5%4.6%3.8%3.1%1.6%0.75%0.32%
Dec 202584.5%6.2%2.8%2.3%1.9%1.5%0.67%0.24%
Jan 202676.1%8.3%5.5%3%3%2.4%1.1%0.49%
Feb 202689.6%3.6%2.4%1.3%1.3%1.1%0.47%0.23%
Mar 202685.5%5.2%3.4%1.9%1.9%1.2%0.68%0.27%
Apr 202685%5.1%3.4%2.3%1.9%1.5%0.52%0.33%
May 202687.4%4.3%2.9%1.9%1.6%1%0.57%0.31%
Jun 202679.9%7.2%3.9%3.2%2.6%1.7%0.94%0.46%
Jul 202685.5%5.1%2.8%2.3%1.9%1.5%0.67%0.3%
Aug 202689.4%3.6%2.4%1.6%1.3%1.1%0.47%0.21%
Sep 202679.8%7.2%3.9%3.2%2.6%2.1%0.73%0.44%

  1. 1.PFL

    79.8%

    Held 1st. 110K estimated branded searches, -55.3% vs prior month. Share -9.5 points.

  2. 2.Sendoso

    7.2%

    Held 2nd. 9.9K estimated branded searches, 0% vs prior month. Share +3.6 points.

  3. 3.PostcardMania

    3.9%

    Held 3rd. 5.4K estimated branded searches, -18.2% vs prior month. Share +1.5 points.

  4. 4.Reachdesk

    3.2%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share +1.6 points.

  5. 5.PostGrid

    2.6%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share +1.3 points.

  6. 6.Click2Mail

    2.1%

    Held 6th. 2.9K estimated branded searches, 0% vs prior month. Share +1.1 points.

  7. 7.Postalytics

    0.73%

    Held 7th. 1K estimated branded searches, -23.1% vs prior month. Share +0.3 points.

  8. 8.Lob

    0.44%

    Held 8th. 600 estimated branded searches, +3.4% vs prior month. Share +0.2 points.

Compare popularity between Click2Mail and its closest rivals

Every comparison with Click2Mail

7 comparisons

How has branded search demand for Click2Mail changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Click2Mail worldwide rose from 2.4K to 2.9K.
  • Across the 12 months ending September 2026, Click2Mail’s share of searches among direct mail marketing platforms worldwide increased from 0.72% to 2.1%.
  • Across the 12 months ending September 2026, Click2Mail’s share of searches among direct mail marketing platforms worldwide peaked at 2.4% in January 2026 and was lowest at 0.72% in October 2025.

How did search popularity change for direct mail marketing platforms worldwide in September 2026?

6 changes

  1. In September 2026, Sendoso gained share of searches among direct mail marketing platforms worldwide, from 3.6% to 7.2%.

  2. In September 2026, Reachdesk gained share of searches among direct mail marketing platforms worldwide, from 1.6% to 3.2%.

  3. In September 2026, PostcardMania gained share of searches among direct mail marketing platforms worldwide, from 2.4% to 3.9%.

  4. In September 2026, PostGrid gained share of searches among direct mail marketing platforms worldwide, from 1.3% to 2.6%.

  5. In September 2026, Click2Mail gained share of searches among direct mail marketing platforms worldwide, from 1.1% to 2.1%.

  6. In September 2026, PFL lost share of searches among direct mail marketing platforms worldwide, from 89.4% to 79.8%.

How are Click2Mail’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Click2Mail’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • click2mail

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