How popular isClairefontaine in search?
In September 2026, people searched for Clairefontaine by name about 5,400 times worldwide, a 50% increase from the previous year. These searches made up 0.59% of all global notebook brand searches, placing Clairefontaine ninth out of ten brands. These are worldwide searches for English-language branded terms.
Hobonichi40.2%
Moleskine22%
Field Notes12.3%
Leuchtturm19179.9%
Kokuyo6.5%
Midori3.9%
Rhodia2.4%
Five Star1.6%
Clairefontaine0.59%- Oxford0.59%
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Which notebook brands compete with Clairefontaine?
Share of searches by month for Hobonichi, Moleskine, Field Notes, Leuchtturm1917, Kokuyo, Midori, Rhodia, Clairefontaine. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hobonichi | Moleskine | Field Notes | Leuchtturm1917 | Kokuyo | Midori | Rhodia | Five Star | Clairefontaine | Oxford |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.9% | 31.5% | 11.8% | 14.2% | 7.2% | 3.5% | 3.5% | 1.3% | 0.56% | 0.69% |
| Nov 2025 | 27.1% | 33.2% | 10.2% | 14.8% | 6.1% | 3.6% | 3% | 0.89% | 0.59% | 0.49% |
| Dec 2025 | 31.3% | 31.3% | 8.2% | 17.2% | 4.8% | 3.5% | 2.3% | 0.69% | 0.46% | 0.3% |
| Jan 2026 | 28.3% | 28.3% | 8.7% | 19% | 5.4% | 4.6% | 2.6% | 2.1% | 0.62% | 0.51% |
| Feb 2026 | 17.6% | 32.1% | 14.1% | 17.6% | 7.5% | 4.6% | 3.5% | 1.6% | 0.7% | 0.7% |
| Mar 2026 | 14.9% | 33.3% | 15.2% | 14.9% | 9.5% | 5% | 4.5% | 1.1% | 0.89% | 0.73% |
| Apr 2026 | 13% | 35.4% | 13.8% | 15.9% | 10.1% | 5.3% | 3.9% | 1.2% | 0.94% | 0.62% |
| May 2026 | 13% | 35.4% | 14.5% | 15.9% | 10.1% | 4.6% | 3.9% | 1.2% | 0.94% | 0.62% |
| Jun 2026 | 12.8% | 34.9% | 13.6% | 15.6% | 11.9% | 4.3% | 3.8% | 1.7% | 0.76% | 0.61% |
| Jul 2026 | 16.7% | 30.5% | 11.9% | 16.7% | 11% | 4.6% | 3.3% | 3.3% | 0.81% | 1.2% |
| Aug 2026 | 39% | 21.3% | 8.3% | 11.6% | 8% | 3.7% | 2.4% | 4.3% | 0.57% | 0.86% |
| Sep 2026 | 40.2% | 22% | 12.3% | 9.9% | 6.5% | 3.9% | 2.4% | 1.6% | 0.59% | 0.59% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.2% | 368K | 0% | +1.3 points | |
| 2, held 2nd | 22% | 201K | 0% | +0.7 points | |
| 3, moved from 4th to 3rd | 12.3% | 113K | +43.4% | +4 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 9.9% | 90.5K | -17.7% | -1.8 pointsmoved from 3rd to 4th | |
| 5, held 5th | 6.5% | 59.4K | -21.1% | -1.5 points | |
| 6, moved from 7th to 6th | 3.9% | 35.5K | +0.25% | +0.1 pointsmoved from 7th to 6th | |
| 7, moved from 8th to 7th | 2.4% | 22.2K | 0% | +0.1 pointsmoved from 8th to 7th | |
| 8, moved from 6th to 8th | 1.6% | 14.8K | -63.5% | -2.7 pointsmoved from 6th to 8th | |
| 9, moved from 10th to 9th | 0.59% | 5.4K | 0% | 0 pointsmoved from 10th to 9th | |
| 10, moved from 9th to 10th | 0.59% | 5.4K | -33.3% | -0.3 pointsmoved from 9th to 10th |
40.2%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share +1.3 points.
22%
Held 2nd. 201K estimated branded searches, 0% vs prior month. Share +0.7 points.
12.3%
Moved from 4th to 3rd. 113K estimated branded searches, +43.4% vs prior month. Share +4 points.
9.9%
Moved from 3rd to 4th. 90.5K estimated branded searches, -17.7% vs prior month. Share -1.8 points.
5.
Kokuyo6.5%
Held 5th. 59.4K estimated branded searches, -21.1% vs prior month. Share -1.5 points.
6.
Midori3.9%
Moved from 7th to 6th. 35.5K estimated branded searches, +0.25% vs prior month. Share +0.1 points.
7.
Rhodia2.4%
Moved from 8th to 7th. 22.2K estimated branded searches, 0% vs prior month. Share +0.1 points.
1.6%
Moved from 6th to 8th. 14.8K estimated branded searches, -63.5% vs prior month. Share -2.7 points.
0.59%
Moved from 10th to 9th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
10.Oxford
0.59%
Moved from 9th to 10th. 5.4K estimated branded searches, -33.3% vs prior month. Share -0.3 points.
Compare search popularity between Clairefontaine and its closest rivals
Every comparison with Clairefontaine
9 comparisons
How has branded search demand for Clairefontaine changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Clairefontaine worldwide rose from 3.6K to 5.4K.
- Across the 12 months ending September 2026, Clairefontaine rose from 10th to 9th among notebook brands worldwide.
How did search popularity change for notebook brands worldwide in September 2026?
6 changes
In September 2026, Field Notes overtook Leuchtturm1917 to rank 3rd among notebook brands worldwide, with 12.3% of the searches.
In September 2026, Hobonichi gained share of searches among notebook brands worldwide, from 39% to 40.2%.
In September 2026, Moleskine gained share of searches among notebook brands worldwide, from 21.3% to 22%.
In September 2026, Five Star lost share of searches among notebook brands worldwide, from 4.3% to 1.6%.
In September 2026, Leuchtturm1917 lost share of searches among notebook brands worldwide, from 11.6% to 9.9%.
In September 2026, Kokuyo lost share of searches among notebook brands worldwide, from 8% to 6.5%.
How are Clairefontaine’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Clairefontaine’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- clairefontaine notebooks
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