How popular isCitation Machine in search?
In September 2026, there were an estimated 450K branded searches for Citation Machine worldwide which is down 45.3% over the last 12 months. Citation Machine holds 18% estimated Share of Search among citation and reference tools worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which citation and reference tools compete with Citation Machine?
Share of Search by month for Mendeley, MyBib, Scribbr, Citation Machine, EndNote. The figures are in the table below the chart.
View monthly share of search table
| Month | Mendeley | MyBib | Scribbr | Citation Machine | EndNote | Zotero |
|---|---|---|---|---|---|---|
| Oct 2025 | 22.4% | 22.4% | 27.2% | 22.4% | 5.5% | 0.18% |
| Nov 2025 | 23.8% | 23.8% | 23.8% | 23.8% | 4.8% | 0.16% |
| Dec 2025 | 22.3% | 22.3% | 27.3% | 22.3% | 5.5% | 0.18% |
| Jan 2026 | 19.9% | 24.3% | 29.7% | 19.9% | 6% | 0.24% |
| Feb 2026 | 17.2% | 25.8% | 25.8% | 25.8% | 5.2% | 0.25% |
| Mar 2026 | 17.9% | 26.7% | 26.7% | 21.9% | 6.5% | 0.26% |
| Apr 2026 | 22.3% | 27.3% | 22.3% | 22.3% | 5.5% | 0.27% |
| May 2026 | 22.1% | 27% | 27% | 18.1% | 5.4% | 0.33% |
| Jun 2026 | 26.7% | 21.8% | 26.7% | 17.9% | 6.5% | 0.39% |
| Jul 2026 | 27.9% | 18.7% | 22.8% | 22.8% | 6.9% | 0.92% |
| Aug 2026 | 29.9% | 24.4% | 24.4% | 13.3% | 7.3% | 0.66% |
| Sep 2026 | 27% | 27% | 22.1% | 18% | 5.4% | 0.49% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 27% | 673K | +49.6% | -2.9 points | |
| 2, held 2nd | 27% | 673K | +82.9% | +2.6 points | |
| 3, held 3rd | 22.1% | 550K | +49.5% | -2.4 points | |
| 4, held 4th | 18% | 450K | +123.9% | +4.7 points | |
| 5, held 5th | 5.4% | 135K | +22.7% | -1.9 points | |
| 6, held 6th | 0.49% | 12.1K | +22.2% | -0.2 points |
1.
Mendeley27%
Held 1st. 673K estimated branded searches, +49.6% vs prior month. Share -2.9 points.
2.
MyBib27%
Held 2nd. 673K estimated branded searches, +82.9% vs prior month. Share +2.6 points.
3.
Scribbr22.1%
Held 3rd. 550K estimated branded searches, +49.5% vs prior month. Share -2.4 points.
18%
Held 4th. 450K estimated branded searches, +123.9% vs prior month. Share +4.7 points.
5.
EndNote5.4%
Held 5th. 135K estimated branded searches, +22.7% vs prior month. Share -1.9 points.
6.
Zotero0.49%
Held 6th. 12.1K estimated branded searches, +22.2% vs prior month. Share -0.2 points.
Compare search popularity between Citation Machine and its closest rivals
- Citation Machine vs Mendeley: compare search popularity
- Citation Machine vs MyBib: compare search popularity
- Citation Machine vs Scribbr: compare search popularity
- Citation Machine vs EndNote: compare search popularity
- Citation Machine vs Zotero: compare search popularity
- Compare Citation Machine with any brand
Every comparison with Citation Machine
5 comparisons
How has branded search demand for Citation Machine changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Citation Machine worldwide fell from 823K to 450K.
- Across the 12 months ending September 2026, Citation Machine’s estimated Share of Search among citation and reference tools worldwide decreased from 22.4% to 18%.
- Across the 12 months ending September 2026, Citation Machine’s estimated Share of Search among citation and reference tools worldwide peaked at 25.8% in February 2026 and was lowest at 13.3% in August 2026.
- Across the 12 months ending September 2026, Citation Machine fell from 2nd to 4th among citation and reference tools worldwide.
How did search popularity change for citation and reference tools worldwide in September 2026?
6 changes
In September 2026, Citation Machine gained estimated Share of Search among citation and reference tools worldwide, from 13.3% to 18%.
In September 2026, MyBib gained estimated Share of Search among citation and reference tools worldwide, from 24.4% to 27%.
In September 2026, Mendeley lost estimated Share of Search among citation and reference tools worldwide, from 29.9% to 27%.
In September 2026, Scribbr lost estimated Share of Search among citation and reference tools worldwide, from 24.4% to 22.1%.
In September 2026, EndNote lost estimated Share of Search among citation and reference tools worldwide, from 7.3% to 5.4%.
Estimated monthly branded searches for Zotero worldwide rose 83.3% over 12 measured months, from 6.6K to 12.1K in September 2026.
How is Citation Machine measured?
Brandwave collects information about searches that people make online using Citation Machine’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- citation machine
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