Brandwave

Citation Machine vs Paperpile:Which is searched more?

In September 2026, Citation Machine had more branded searches than Paperpile among citation and reference tools worldwide. Citation Machine had about 450,000 branded searches, while Paperpile had 22,200. Citation Machine made up 17.9% of all citation and reference tool searches we track, and Paperpile accounted for 0.88%. These are worldwide searches for English-language branded terms.

Share of searches among citation and reference tools worldwide in September 2026Is Citation Machine or Paperpile more popular in search?
Citation Machine17.9%450K searches
vs
Paperpile0.88%22.2K searches

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Is Citation Machine or Paperpile more popular in search?

Compare the citation and reference tools teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Citation Machine and Paperpile among citation and reference tools worldwide, by month

Share of searches by month for Citation Machine, Paperpile. The figures are in the table below the chart.

View monthly share of searches table
MonthMendeleyMyBibScribbrCitation MachineEndNotePaperpileZotero
Oct 202522.2%22.2%27%22.2%5.4%0.73%0.18%
Nov 202523.6%23.6%23.6%23.6%4.7%0.78%0.15%
Dec 202522.1%22.1%27%22.1%5.4%1.1%0.18%
Jan 202619.6%24%29.4%19.6%5.9%1.2%0.24%
Feb 202617.1%25.6%25.6%25.6%5.1%0.84%0.25%
Mar 202617.7%26.5%26.5%21.7%6.5%0.87%0.26%
Apr 202622.1%27.1%22.1%22.1%5.4%0.89%0.27%
May 202621.9%26.8%26.8%17.9%5.4%0.88%0.32%
Jun 202626.3%21.5%26.3%17.6%6.4%1.3%0.39%
Jul 202627.5%18.4%22.5%22.5%6.8%1.4%0.91%
Aug 202629.5%24.1%24.1%13.2%7.2%1.2%0.65%
Sep 202626.8%26.8%21.9%17.9%5.4%0.88%0.48%

How has the Citation Machine and Paperpile comparison changed over the last 12 months?

3 findings

How did search popularity change for citation and reference tools worldwide in September 2026?

2 changes
  1. In September 2026, Citation Machine gained share of searches among citation and reference tools worldwide, from 13.2% to 17.9%.

  2. Estimated monthly branded searches for Paperpile worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Citation Machine’s and Paperpile’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Citation Machine

1 branded search term

  • citation machine

Paperpile

1 branded search term

  • paperpile

How the Brand Demand Index is measured

Other head-to-heads among citation and reference tools

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