Brandwave

How popular isCB Insights in search?

In August 2026, there were an estimated 9.9K branded searches for CB Insights worldwide which is down 45.3% over the last 11 months. CB Insights holds 1.6% estimated Share of Search among business data platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Dun & Bradstreet41%
  2. ZoomInfo33%
  3. Crunchbase14.6%
  4. PitchBook9.8%
  5. CB Insights1.6%
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Which business data platforms compete with CB Insights?

CB Insights against business data platforms worldwide, by month

Share of Search by month for Dun & Bradstreet, ZoomInfo, Crunchbase, PitchBook, CB Insights. The figures are in the table below the chart.

View monthly share of search table
MonthDun & BradstreetZoomInfoCrunchbasePitchBookCB Insights
Oct 202532.8%32.2%21.1%11.6%2.3%
Nov 202536.3%29.4%19.3%12.9%2.1%
Dec 202535%34.4%18.4%10.1%2%
Jan 202634.3%33.6%18.1%12.1%2%
Feb 202634.2%33.7%18%12.1%2%
Mar 202626.8%31.9%25.7%14.1%1.5%
Apr 202631.4%37.4%20.3%9.1%1.8%
May 202635.9%35%18.9%8.5%1.7%
Jun 202636.3%35.7%15.7%10.6%1.7%
Jul 202637.1%36.5%16.1%8.8%1.4%
Aug 202641%33%14.6%9.8%1.6%
Sep 2026—————

  1. 1.Dun & Bradstreet

    41%

    Held 1st. 254K estimated branded searches, 0% vs prior month. Share +3.9 points.

  2. 2.ZoomInfo

    33%

    Held 2nd. 204K estimated branded searches, -18.1% vs prior month. Share -3.5 points.

  3. 3.Crunchbase

    14.6%

    Held 3rd. 90.5K estimated branded searches, -17.7% vs prior month. Share -1.5 points.

  4. 4.PitchBook

    9.8%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share +0.9 points.

  5. 5.CB Insights

    1.6%

    Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare search popularity between CB Insights and its closest rivals

Every comparison with CB Insights

How has branded search demand for CB Insights changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for CB Insights worldwide fell from 18.1K to 9.9K.
  • Across the 11 months ending August 2026, CB Insights’ estimated Share of Search among business data platforms worldwide decreased from 2.3% to 1.6%.

How did search popularity change for business data platforms worldwide in August 2026?

  1. In August 2026, Dun & Bradstreet gained estimated Share of Search among business data platforms worldwide, from 37.1% to 41%.

  2. In August 2026, PitchBook gained estimated Share of Search among business data platforms worldwide, from 8.8% to 9.8%.

  3. In August 2026, ZoomInfo lost estimated Share of Search among business data platforms worldwide, from 36.5% to 33%.

  4. In August 2026, Crunchbase lost estimated Share of Search among business data platforms worldwide, from 16.1% to 14.6%.

  5. Estimated monthly branded searches for CB Insights worldwide fell 45.3% over 11 measured months, from 18.1K to 9.9K in August 2026.

How is CB Insights measured?

Brandwave collects information about searches that people make online using CB Insights’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • cb insights

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How the Brand Demand Index is measured

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