How popular isCasper in search?
In September 2026, there were an estimated 88K branded searches for Casper worldwide which held steady over the last 12 months. Casper holds 9.3% estimated Share of Search among bed frame brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which bed frame brands compete with Casper?
Share of Search by month for Ecosa, Purple, Casper. The figures are in the table below the chart.
View monthly share of search table
| Month | Ecosa | Purple | Casper |
|---|---|---|---|
| Oct 2025 | 68.4% | 20.5% | 11.2% |
| Nov 2025 | 72.5% | 17.8% | 9.7% |
| Dec 2025 | 68.4% | 20.5% | 11.2% |
| Jan 2026 | 69.7% | 20.9% | 9.3% |
| Feb 2026 | 65.4% | 23.9% | 10.7% |
| Mar 2026 | 66.6% | 24.4% | 8.9% |
| Apr 2026 | 69.8% | 20.9% | 9.3% |
| May 2026 | 69.8% | 20.9% | 9.3% |
| Jun 2026 | 75% | 18.3% | 6.7% |
| Jul 2026 | 69.8% | 20.9% | 9.3% |
| Aug 2026 | 69.8% | 20.9% | 9.3% |
| Sep 2026 | 69.8% | 20.9% | 9.3% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.8% | 60.5K | 0% | 0 points | |
| 2, held 2nd | 20.9% | 18.1K | 0% | 0 points | |
| 3, held 3rd | 9.3% | 8.1K | 0% | 0 points |
Compare search popularity between Casper and its closest rivals
Every comparison with Casper
6 comparisons
How has branded search demand for Casper changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Casper worldwide held steady, from 89.3K to 88K.
- Across the 12 months ending September 2026, Casper’s estimated Share of Search among bed frame brands worldwide decreased from 11.2% to 9.3%.
- Across the 12 months ending September 2026, Casper’s estimated Share of Search among bed frame brands worldwide peaked at 11.2% in October 2025 and was lowest at 6.7% in June 2026.
How did search popularity change for bed frame brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Casper worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
Where does Casper compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Mattress brands | 4th of 6 | 8.8% | Show ranking |
| Bed frame brands | 3rd of 3 | 9.3% | Shown above |
How is Casper measured?
Brandwave collects information about searches that people make online using Casper’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- bed casper
- casper dream
- casper dream max
- casper mattress
- casper one
- casper snow
- casper snow max
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Is Casper your brand?
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