Casper vs Nectar Sleep:Which is more popular by branded search?
In August 2026, Nectar Sleep had more branded searches than Casper among mattress brands worldwide. Nectar Sleep was estimated to have 240K branded searches compared to Casper’s 106K, and held a 22.3% Share of Search versus Casper’s 9.9%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Casper or Nectar Sleep?
Compare brands selling mattresses for home bedrooms. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Nectar Sleep, Casper. The figures are in the table below the chart.
View monthly share of search table
| Month | Purple | Saatva | Nectar Sleep | Casper | Brooklyn Bedding |
|---|---|---|---|---|---|
| Oct 2025 | 32.9% | 26.2% | 25.9% | 10.5% | 4.6% |
| Nov 2025 | 33.2% | 29.3% | 23% | 10.6% | 4% |
| Dec 2025 | 32.4% | 24% | 26.7% | 12.2% | 4.7% |
| Jan 2026 | 30% | 28.8% | 24.8% | 11.3% | 5.1% |
| Feb 2026 | 30.6% | 35.7% | 21.4% | 8.1% | 4.3% |
| Mar 2026 | 39.2% | 25.6% | 22.2% | 8.4% | 4.6% |
| Apr 2026 | 33.4% | 28.9% | 22.6% | 10.3% | 4.8% |
| May 2026 | 32.7% | 31.2% | 22.8% | 8.4% | 4.9% |
| Jun 2026 | 30.1% | 27.8% | 25.1% | 10.8% | 6.2% |
| Jul 2026 | 29.6% | 29.4% | 24.2% | 10.7% | 6.2% |
| Aug 2026 | 32.3% | 29.8% | 22.3% | 9.9% | 5.7% |
| Sep 2026 | — | — | — | — | — |
How has the Casper and Nectar Sleep comparison changed over the last 12 months?
3 findings
- Nectar Sleep was ahead of Casper in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Casper’s estimated Share of Search among mattress brands worldwide moved from 10.5% to 9.9%, and its estimated monthly branded searches moved from 90.3K to 106K.
- Across the 11 months ending August 2026, Nectar Sleep’s estimated Share of Search among mattress brands worldwide moved from 25.9% to 22.3%, and its estimated monthly branded searches moved from 223K to 240K.
How did search popularity change for mattress brands worldwide in August 2026?
2 changes
In August 2026, Nectar Sleep lost estimated Share of Search among mattress brands worldwide, from 24.2% to 22.3%.
In August 2026, Casper lost estimated Share of Search among mattress brands worldwide, from 10.7% to 9.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Casper’s and Nectar Sleep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Casper
8 branded search terms
- bed casper
- casper com
- casper dream
- casper dream max
- casper mattress
- casper one
- casper snow
- casper snow max
Nectar Sleep
11 branded search terms
- nectar classic
- nectar luxe
- nectar mattress
- nectar premier
- nectar sleep
- nectar sleep bed
- nectar sleep mattress
- nectar sleep mattresses
- nectar ultra
- nectarsleep
- nectarsleep com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.