Brandwave

How popular isBryton in search?

In September 2026, there were an estimated 23.8K branded searches for Bryton worldwide which is down 16.2% over the last 12 months. Bryton holds 0.64% estimated Share of Search among GPS cycling computer brands worldwide and is ranked 5th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Garmin92.9%
  2. Wahoo2.5%
  3. iGPSPORT2%
  4. Lezyne0.93%
  5. Bryton0.64%
  6. Magene0.62%
  7. Hammerhead0.42%
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Which GPS cycling computer brands compete with Bryton?

Bryton against GPS cycling computer brands worldwide, by month

Share of Search by month for Garmin, Wahoo, iGPSPORT, Bryton. The figures are in the table below the chart.

View monthly share of search table
MonthGarminWahooiGPSPORTLezyneBrytonMageneHammerhead
Oct 202592.1%3.4%1.3%1.1%0.93%0.74%0.42%
Nov 202592.7%3.3%1.3%0.9%0.76%0.61%0.34%
Dec 202593.7%2.8%1.1%0.82%0.64%0.5%0.35%
Jan 202693.5%2.8%1.4%0.62%0.64%0.76%0.29%
Feb 202693.8%2.4%1.4%0.72%0.78%0.62%0.35%
Mar 202693.5%1.9%1.6%0.8%0.78%0.91%0.51%
Apr 202692.9%2%2%0.75%0.96%0.9%0.51%
May 202692.9%1.9%2%0.74%0.95%0.9%0.62%
Jun 202693.5%1.7%2%0.73%0.79%0.75%0.51%
Jul 202693.2%2%2%0.75%0.78%0.75%0.51%
Aug 202693.9%1.9%1.7%0.78%0.65%0.62%0.42%
Sep 202692.9%2.5%2%0.93%0.64%0.62%0.42%

  1. 1.Garmin

    92.9%

    Held 1st. 3.4M estimated branded searches, -18.1% vs prior month. Share -1.1 points.

  2. 2.Wahoo

    2.5%

    Held 2nd. 92.8K estimated branded searches, +7.5% vs prior month. Share +0.6 points.

  3. 3.iGPSPORT

    2%

    Held 3rd. 74.3K estimated branded searches, +0.08% vs prior month. Share +0.3 points.

  4. 4.Lezyne

    0.93%

    Held 4th. 34.4K estimated branded searches, -1.4% vs prior month. Share +0.1 points.

  5. 5.Bryton

    0.64%

    Held 5th. 23.8K estimated branded searches, -17.9% vs prior month. Share 0 points.

  6. 6.Magene

    0.62%

    Held 6th. 22.8K estimated branded searches, -17.7% vs prior month. Share 0 points.

  7. 7.Hammerhead

    0.42%

    Held 7th. 15.5K estimated branded searches, -18% vs prior month. Share 0 points.

Compare search popularity between Bryton and its closest rivals

Every comparison with Bryton

How has branded search demand for Bryton changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Bryton worldwide fell from 28.4K to 23.8K.
  • Across the 12 months ending September 2026, Bryton’s estimated Share of Search among GPS cycling computer brands worldwide held steady, from 0.93% to 0.64%.

How did search popularity change for GPS cycling computer brands worldwide in September 2026?

  1. In September 2026, Wahoo gained estimated Share of Search among GPS cycling computer brands worldwide, from 1.9% to 2.5%.

  2. In September 2026, Garmin lost estimated Share of Search among GPS cycling computer brands worldwide, from 93.9% to 92.9%.

  3. Estimated monthly branded searches for iGPSPORT worldwide rose 82.9% over 12 measured months, from 40.6K to 74.3K in September 2026.

  4. Estimated monthly branded searches for Hammerhead worldwide rose 22.2% over 12 measured months, from 12.7K to 15.5K in September 2026.

  5. Estimated monthly branded searches for Bryton worldwide fell 16.2% over 12 measured months, from 28.4K to 23.8K in September 2026.

Where does Bryton compete?

Bryton is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
GPS cycling computer brands5th of 70.64%Shown above
Bike computers3rd of 60.68%Show ranking

How is Bryton measured?

Brandwave collects information about searches that people make online using Bryton’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • bryton
  • bryton bike computers

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