Brandwave

Bryton vs Magene:Which is searched more?

In September 2026, Bryton and Magene were level on Share of Search among GPS cycling computer brands worldwide, with an estimated 23.8K versus 22.8K branded searches, at 0.64% and 0.62% estimated Share of Search. These are worldwide searches for English-language branded terms.

Share of Search among GPS cycling computer brands worldwide in September 2026Which is more popular in search, Bryton or Magene?
Bryton0.64%23.8K searches
vs
Magene0.62%22.8K searches

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Which is more popular in search, Bryton or Magene?

Compare brands that offer GPS computers for cycling. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bryton and Magene among GPS cycling computer brands worldwide, by month

Share of Search by month for Bryton, Magene. The figures are in the table below the chart.

View monthly share of search table
MonthGarminWahooiGPSPORTLezyneBrytonMageneHammerhead
Oct 202592.1%3.4%1.3%1.1%0.93%0.74%0.42%
Nov 202592.7%3.3%1.3%0.9%0.76%0.61%0.34%
Dec 202593.7%2.8%1.1%0.82%0.64%0.5%0.35%
Jan 202693.5%2.8%1.4%0.62%0.64%0.76%0.29%
Feb 202693.8%2.4%1.4%0.72%0.78%0.62%0.35%
Mar 202693.5%1.9%1.6%0.8%0.78%0.91%0.51%
Apr 202692.9%2%2%0.75%0.96%0.9%0.51%
May 202692.9%1.9%2%0.74%0.95%0.9%0.62%
Jun 202693.5%1.7%2%0.73%0.79%0.75%0.51%
Jul 202693.2%2%2%0.75%0.78%0.75%0.51%
Aug 202693.9%1.9%1.7%0.78%0.65%0.62%0.42%
Sep 202692.9%2.5%2%0.93%0.64%0.62%0.42%

How has the Bryton and Magene comparison changed over the last 12 months?

  • The lead changed hands 4 times in the 12 months ending September 2026: Magene took it in January 2026, Bryton took it in February 2026, Magene took it in March 2026, Bryton took it in April 2026.
  • Across the 12 months ending September 2026, Bryton’s estimated Share of Search among GPS cycling computer brands worldwide moved from 0.93% to 0.64%, and its estimated monthly branded searches moved from 28.4K to 23.8K.
  • Across the 12 months ending September 2026, Magene’s estimated Share of Search among GPS cycling computer brands worldwide moved from 0.74% to 0.62%, and its estimated monthly branded searches moved from 22.5K to 22.8K.

How did search popularity change for GPS cycling computer brands worldwide in September 2026?

  1. Estimated monthly branded searches for Bryton worldwide fell 16.2% over 12 measured months, from 28.4K to 23.8K in September 2026.

Other head-to-heads among GPS cycling computer brands

How each brand is measured

Brandwave collects information about searches that people make online using Bryton’s and Magene’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bryton

2 branded search terms

  • bryton
  • bryton bike computers

Magene

2 branded search terms

  • magene
  • magene cycling computer

How the Brand Demand Index is measured

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