How popular isBody Shop in search?
In August 2026, there were an estimated 673K branded searches for Body Shop worldwide which is down 18.2% over the last 11 months. Body Shop holds 61.6% estimated Share of Search among loofah brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Body Shop61.6%
- Hammam22.5%
- Hydrea10.1%
- EcoTools2.5%
- Natural Loofah2.5%
- Sud Scrub0.91%
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Which loofah brands compete with Body Shop?
Share of Search by month for Body Shop, Hammam, Hydrea, EcoTools, Natural Loofah. The figures are in the table below the chart.
View monthly share of search table
| Month | Body Shop | Hammam | Hydrea | EcoTools | Natural Loofah | Sud Scrub |
|---|---|---|---|---|---|---|
| Oct 2025 | 62.6% | 22.9% | 10.3% | 2.5% | 1.1% | 0.62% |
| Nov 2025 | 71.1% | 17.5% | 7.9% | 1.9% | 1.1% | 0.58% |
| Dec 2025 | 72.3% | 17.8% | 6.5% | 1.6% | 1.1% | 0.72% |
| Jan 2026 | 59.4% | 26.6% | 9.7% | 2% | 1.6% | 0.71% |
| Feb 2026 | 59% | 26.4% | 9.6% | 2.4% | 1.9% | 0.71% |
| Mar 2026 | 62.2% | 22.8% | 10.2% | 2.5% | 1.7% | 0.61% |
| Apr 2026 | 57.7% | 25.8% | 11.6% | 2.3% | 1.9% | 0.69% |
| May 2026 | 58.8% | 26.3% | 9.6% | 2.4% | 2.4% | 0.58% |
| Jun 2026 | 56.8% | 25.4% | 11.4% | 2.8% | 2.8% | 0.84% |
| Jul 2026 | 57% | 25.5% | 11.4% | 2.8% | 2.3% | 1% |
| Aug 2026 | 61.6% | 22.5% | 10.1% | 2.5% | 2.5% | 0.91% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61.6% | 673K | +22.4% | +4.6 points | |
| 2, held 2nd | 22.5% | 246K | 0% | -3 points | |
| 3, held 3rd | 10.1% | 110K | 0% | -1.3 points | |
| 4, held 4th | 2.5% | 27.1K | 0% | -0.3 points | |
| 5, held 5th | 2.5% | 27.1K | +22.1% | +0.2 points | |
| 6, held 6th | 0.91% | 9.9K | 0% | -0.1 points |
61.6%
Held 1st. 673K estimated branded searches, +22.4% vs prior month. Share +4.6 points.
2.Hammam
22.5%
Held 2nd. 246K estimated branded searches, 0% vs prior month. Share -3 points.
3.Hydrea
10.1%
Held 3rd. 110K estimated branded searches, 0% vs prior month. Share -1.3 points.
4.EcoTools
2.5%
Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.3 points.
2.5%
Held 5th. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.2 points.
0.91%
Held 6th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between Body Shop and its closest rivals
How has branded search demand for Body Shop changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Body Shop worldwide fell from 823K to 673K.
- Across the 11 months ending August 2026, Body Shop’s estimated Share of Search among loofah brands worldwide decreased from 62.6% to 61.6%.
- Across the 11 months ending August 2026, Body Shop’s estimated Share of Search among loofah brands worldwide peaked at 72.3% in December 2025 and was lowest at 56.8% in June 2026.
How did search popularity change for loofah brands worldwide in August 2026?
6 changes
In August 2026, Body Shop gained estimated Share of Search among loofah brands worldwide, from 57% to 61.6%.
In August 2026, Hammam lost estimated Share of Search among loofah brands worldwide, from 25.5% to 22.5%.
In August 2026, Hydrea lost estimated Share of Search among loofah brands worldwide, from 11.4% to 10.1%.
Estimated monthly branded searches for Natural Loofah worldwide rose 83.1% over 11 measured months, from 14.8K to 27.1K in August 2026.
Estimated monthly branded searches for Sud Scrub worldwide rose 22.2% over 11 measured months, from 8.1K to 9.9K in August 2026.
Estimated monthly branded searches for EcoTools worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.
Where does Body Shop compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Loofah brands | 1st of 6 | 61.6% | Shown above |
| Bath sponge brands | 1st of 6 | 66.5% | Show ranking |
| Body brush brands | 1st of 6 | 72.8% | Show ranking |
How is Body Shop measured?
Brandwave collects information about searches that people make online using Body Shop’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- body shop
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Is Body Shop your brand?
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