Brandwave

How popular isBaloo Living in search?

In September 2026, there were an estimated 720 branded searches for Baloo Living worldwide which held steady over the last 12 months. Baloo Living holds 1.8% estimated Share of Search among weighted blanket brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bearaby46.7%
  2. Hush17.8%
  3. Gravity Blankets17.3%
  4. YnM16.3%
  5. Baloo Living1.8%
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Which weighted blanket brands compete with Baloo Living?

Baloo Living against weighted blanket brands worldwide, by month

Share of Search by month for Bearaby, Hush, Gravity Blankets, YnM, Baloo Living. The figures are in the table below the chart.

View monthly share of search table
MonthBearabyHushGravity BlanketsYnMBaloo Living
Oct 202549.8%14.4%21.7%12.6%1.4%
Nov 202547.2%18.7%18.2%14.6%1.3%
Dec 202551.4%12.3%20.9%14.5%0.93%
Jan 202647.7%13.7%17.8%19.7%1.2%
Feb 202647.5%16.5%17.2%17.4%1.4%
Mar 202638.9%13.9%21.5%24.2%1.4%
Apr 202637%9.7%13.6%38.6%1%
May 202645.4%14.4%23.7%14.9%1.6%
Jun 202646.2%12.3%23.2%17%1.3%
Jul 202634%10.8%37.3%16.8%1%
Aug 202630%10.5%45.3%13.4%0.88%
Sep 202646.7%17.8%17.3%16.3%1.8%
  1. 1.Bearaby

    46.7%

    Moved from 2nd to 1st. 18.4K estimated branded searches, -8.1% vs prior month. Share +16.8 points.

  2. 2.Hush

    17.8%

    Moved from 4th to 2nd. 7K estimated branded searches, 0% vs prior month. Share +7.3 points.

  3. Moved from 1st to 3rd. 6.8K estimated branded searches, -77.5% vs prior month. Share -28 points.

  4. 4.YnM

    16.3%

    Moved from 3rd to 4th. 6.4K estimated branded searches, -28% vs prior month. Share +3 points.

  5. Held 5th. 720 estimated branded searches, +22% vs prior month. Share +0.9 points.

Compare search popularity between Baloo Living and its closest rivals

How has branded search demand for Baloo Living changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Baloo Living worldwide held steady at 720.
  • Across the 12 months ending September 2026, Baloo Living’s estimated Share of Search among weighted blanket brands worldwide held steady, from 1.4% to 1.8%.

How did search popularity change for weighted blanket brands worldwide in September 2026?

  1. In September 2026, Bearaby overtook Gravity Blankets to become the leader among weighted blanket brands worldwide, with 46.7% estimated Share of Search.

  2. In September 2026, Hush overtook Gravity Blankets and YnM to rank 2nd among weighted blanket brands worldwide, with 17.8% estimated Share of Search.

  3. In September 2026, YnM gained estimated Share of Search among weighted blanket brands worldwide, from 13.4% to 16.3%.

  4. In September 2026, Baloo Living gained estimated Share of Search among weighted blanket brands worldwide, from 0.88% to 1.8%.

  5. In September 2026, Gravity Blankets lost estimated Share of Search among weighted blanket brands worldwide, from 45.3% to 17.3%.

How is Baloo Living measured?

Brandwave collects information about searches that people make online using Baloo Living’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • baloo living

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How the Brand Demand Index is measured

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Is Baloo Living your brand?

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