Baloo Living vs Gravity Blankets:Which is more popular by branded search?
In August 2026, Gravity Blankets had more branded searches than Baloo Living among weighted blanket brands worldwide. Gravity Blankets was estimated to have 48.3K branded searches compared to Baloo Living’s 3K, and held a 51.3% Share of Search versus Baloo Living’s 3.2%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Baloo Living or Gravity Blankets?
Compare brands that offers weighted blankets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Gravity Blankets, Baloo Living. The figures are in the table below the chart.
View monthly share of search table
| Month | Gravity Blankets | Bearaby | Hush | YnM | Baloo Living |
|---|---|---|---|---|---|
| Oct 2025 | 25.8% | 41.9% | 21.4% | 9.4% | 1.5% |
| Nov 2025 | 22% | 38.2% | 27.4% | 10.7% | 1.7% |
| Dec 2025 | 25.3% | 41.6% | 19.9% | 11.7% | 1.5% |
| Jan 2026 | 22.6% | 37.9% | 21.8% | 15.6% | 2.1% |
| Feb 2026 | 21.2% | 36.6% | 25.4% | 13.4% | 3.4% |
| Mar 2026 | 24.2% | 31.9% | 21% | 18.2% | 4.7% |
| Apr 2026 | 17.7% | 31% | 16.3% | 32.3% | 2.7% |
| May 2026 | 24.6% | 37.2% | 21.4% | 11.1% | 5.8% |
| Jun 2026 | 24.7% | 36.4% | 19.3% | 13.3% | 6.3% |
| Jul 2026 | 41% | 25.9% | 16.5% | 12.8% | 3.9% |
| Aug 2026 | 51.3% | 21.2% | 14.9% | 9.5% | 3.2% |
| Sep 2026 | — | — | — | — | — |
How has the Baloo Living and Gravity Blankets comparison changed over the last 12 months?
3 findings
- Gravity Blankets was ahead of Baloo Living in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Baloo Living’s estimated Share of Search among weighted blanket brands worldwide moved from 1.5% to 3.2%, and its estimated monthly branded searches moved from 1.1K to 3K.
- Across the 11 months ending August 2026, Gravity Blankets’ estimated Share of Search among weighted blanket brands worldwide moved from 25.8% to 51.3%, and its estimated monthly branded searches moved from 17.6K to 48.3K.
How did search popularity change for weighted blanket brands worldwide in August 2026?
2 changes

In August 2026, Gravity Blankets gained estimated Share of Search among weighted blanket brands worldwide, from 41% to 51.3%.

In August 2026, Baloo Living lost estimated Share of Search among weighted blanket brands worldwide, from 3.9% to 3.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Baloo Living’s and Gravity Blankets’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Baloo Living
3 branded search terms
- baloo living
- baloo living weighted blanket
- balooliving com
Gravity Blankets
4 branded search terms
- gravity blanket
- gravity blankets
- gravity blankets com
- gravity weighted blanket

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