How popular isBaby Brezza in search?
In August 2026, there were an estimated 301K branded searches for Baby Brezza worldwide which is down 18.2% over the last 11 months. Baby Brezza holds 30.1% estimated Share of Search among bottle sterilisers worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Chicco47.5%
- Baby Brezza30.1%
Tommee Tippee13.5%- Dr Brown's4.1%
Philips Avent3.3%
MAM1.5%
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Where does Baby Brezza compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Bottle sterilisers | 2nd of 6 | 30.1% | Shown below |
| Baby food makers | 2nd of 6 | 39.3% | Show ranking |
Which bottle sterilisers compete with Baby Brezza?
Share of Search by month for Chicco, Baby Brezza, Tommee Tippee, Dr Brown's, Philips Avent. The figures are in the table below the chart.
View monthly share of search table
| Month | Chicco | Baby Brezza | Tommee Tippee | Dr Brown's | Philips Avent | MAM |
|---|---|---|---|---|---|---|
| Oct 2025 | 42.7% | 35.9% | 13.2% | 3.2% | 3.2% | 1.8% |
| Nov 2025 | 48.6% | 32.2% | 11.8% | 2.9% | 2.9% | 1.6% |
| Dec 2025 | 46.5% | 32.7% | 12% | 3.6% | 3.6% | 1.6% |
| Jan 2026 | 42.4% | 35.2% | 12.9% | 3.9% | 3.9% | 1.7% |
| Feb 2026 | 42.9% | 34.4% | 12.6% | 4.6% | 3.8% | 1.7% |
| Mar 2026 | 45.6% | 30.5% | 13.7% | 5% | 3.4% | 1.8% |
| Apr 2026 | 47.7% | 31.5% | 11.5% | 4.2% | 3.5% | 1.5% |
| May 2026 | 47.6% | 32.1% | 11.7% | 3.5% | 3.5% | 1.6% |
| Jun 2026 | 42.8% | 33.3% | 14.9% | 3.7% | 3.7% | 1.6% |
| Jul 2026 | 42.5% | 33% | 14.8% | 4.4% | 3.6% | 1.6% |
| Aug 2026 | 47.5% | 30.1% | 13.5% | 4.1% | 3.3% | 1.5% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.5% | 475K | +22.5% | +5 points | |
| 2, held 2nd | 30.1% | 301K | 0% | -2.9 points | |
| 3, held 3rd | 13.5% | 135K | 0% | -1.3 points | |
| 4, held 4th | 4.1% | 40.5K | 0% | -0.4 points | |
| 5, held 5th | 3.3% | 33.1K | 0% | -0.3 points | |
| 6, held 6th | 1.5% | 14.8K | 0% | -0.1 points |
1.
47.5%
Held 1st. 475K estimated branded searches, +22.5% vs prior month. Share +5 points.
30.1%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share -2.9 points.
13.5%
Held 3rd. 135K estimated branded searches, 0% vs prior month. Share -1.3 points.
4.1%
Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share -0.4 points.
3.3%
Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share -0.3 points.
6.
MAM1.5%
Held 6th. 14.8K estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between Baby Brezza and its closest rivals
How has branded search demand for Baby Brezza changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Baby Brezza worldwide fell from 368K to 301K.
- Across the 11 months ending August 2026, Baby Brezza’s estimated Share of Search among bottle sterilisers worldwide decreased from 35.9% to 30.1%.
How did search popularity change for bottle sterilisers worldwide in August 2026?
5 changes
In August 2026, Chicco gained estimated Share of Search among bottle sterilisers worldwide, from 42.5% to 47.5%.
In August 2026, Baby Brezza lost estimated Share of Search among bottle sterilisers worldwide, from 33% to 30.1%.
In August 2026, Tommee Tippee lost estimated Share of Search among bottle sterilisers worldwide, from 14.8% to 13.5%.
Estimated monthly branded searches for Dr Brown's worldwide rose 22.4% over 11 measured months, from 33.1K to 40.5K in August 2026.
Estimated monthly branded searches for MAM worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.
How is Baby Brezza measured?
Brandwave collects information about searches that people make online using Baby Brezza’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- baby brezza
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Is Baby Brezza your brand?
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