How popular isAppfigures?
In September 2026, people searched for Appfigures by name about 12,100 times worldwide, a 49.4% increase from the previous year. These searches made up 9.7% of all global app store optimization platform searches, placing Appfigures third out of eight platforms. When we asked both ChatGPT and Google AI Overviews about app store optimization platforms, Appfigures appeared in three of the five answers and was the sixth most recommended of the eight.
Appfigures is the third most searched of 8 competitors and the sixth most recommended in AI answers.
Sensor TowerShare of searches 59.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
AppTweakShare of searches 11.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
AppfiguresShare of searches 9.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
MobileActionShare of searches 8.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
AppFollowShare of searches 5.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
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Top app store optimization platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Appfigures was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Appfigures is the sixth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- AppTweak1st
- MobileAction2nd
- Sensor Tower3rd
- AppFollow4th
App Radar5th- Appfigures6th
SplitMetrics7th
ASODesk8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Sensor Tower5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- AppTweak5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- MobileAction5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- AppFollow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Appfigures3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- App Radar2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- SplitMetrics2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ASODesk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about app store optimization platforms
5 answers
Asked ChatGPT
“Which app store optimization platform should I use?”
Asked ChatGPT
“What are the best app store optimization platforms?”
Asked ChatGPT
“What's the best app store optimization platform for mobile marketers?”
Searched Google, AI Overview
“app store optimization platforms”
Searched Google, AI Overview
“app store ranking tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which app store optimization platforms compete with Appfigures?
Share of searches by month for Sensor Tower, AppTweak, Appfigures, MobileAction, AppFollow, App Radar. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sensor Tower | AppTweak | Appfigures | MobileAction | AppFollow | App Radar | SplitMetrics | ASODesk |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.8% | 10% | 6.7% | 8.9% | 6.7% | 4.5% | 1.6% | 0.82% |
| Nov 2025 | 59.5% | 12% | 6.5% | 8.7% | 6.6% | 4.3% | 1.5% | 0.8% |
| Dec 2025 | 60.4% | 12.2% | 6.6% | 8.8% | 5.4% | 4.5% | 1.3% | 0.82% |
| Jan 2026 | 62.4% | 10.3% | 6.8% | 9.1% | 5.7% | 3.8% | 1.3% | 0.69% |
| Feb 2026 | 59.1% | 12% | 6.5% | 8.6% | 8% | 3.5% | 1.5% | 0.8% |
| Mar 2026 | 61% | 12.4% | 6.7% | 7.3% | 6.8% | 3.7% | 1.3% | 0.88% |
| Apr 2026 | 58.2% | 11.8% | 7.8% | 8.5% | 7.9% | 3.5% | 1.5% | 0.79% |
| May 2026 | 59.2% | 9.9% | 7.9% | 10.6% | 6.6% | 3.5% | 1.5% | 0.8% |
| Jun 2026 | 64.9% | 8.8% | 7.1% | 7.8% | 5.9% | 3.2% | 1.4% | 0.93% |
| Jul 2026 | 60.4% | 10% | 8.1% | 8.8% | 6.7% | 3.6% | 1.6% | 0.82% |
| Aug 2026 | 64.3% | 8.6% | 8.6% | 7.7% | 5.9% | 3.1% | 1.1% | 0.63% |
| Sep 2026 | 59.4% | 11.9% | 9.7% | 8.7% | 5.4% | 2.9% | 1.3% | 0.71% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.4% | 74K | -18.2% | -4.9 points | |
| 2, held 2nd | 11.9% | 14.9K | +22.2% | +3.3 points | |
| 3, held 3rd | 9.7% | 12.1K | 0% | +1.1 points | |
| 4, held 4th | 8.7% | 10.8K | 0% | +1 points | |
| 5, held 5th | 5.4% | 6.7K | -18.6% | -0.5 points | |
| 6, held 6th | 2.9% | 3.6K | -18.3% | -0.2 points | |
| 7, held 7th | 1.3% | 1.6K | 0% | +0.1 points | |
| 8, held 8th | 0.71% | 880 | 0% | +0.1 points |
59.4%
Held 1st. 74K estimated branded searches, -18.2% vs prior month. Share -4.9 points.
2.
AppTweak11.9%
Held 2nd. 14.9K estimated branded searches, +22.2% vs prior month. Share +3.3 points.
9.7%
Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share +1.1 points.
8.7%
Held 4th. 10.8K estimated branded searches, 0% vs prior month. Share +1 points.
5.4%
Held 5th. 6.7K estimated branded searches, -18.6% vs prior month. Share -0.5 points.
2.9%
Held 6th. 3.6K estimated branded searches, -18.3% vs prior month. Share -0.2 points.
1.3%
Held 7th. 1.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
8.
ASODesk0.71%
Held 8th. 880 estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare popularity between Appfigures and its closest rivals
Every comparison with Appfigures
9 comparisons
How has branded search demand for Appfigures changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Appfigures worldwide rose from 8.1K to 12.1K.
- Across the 12 months ending September 2026, Appfigures’ share of searches among app store optimization platforms worldwide increased from 6.7% to 9.7%.
- Across the 12 months ending September 2026, Appfigures’ share of searches among app store optimization platforms worldwide peaked at 9.7% in September 2026 and was lowest at 6.5% in February 2026.
- Across the 12 months ending September 2026, Appfigures rose from 5th to 3rd among app store optimization platforms worldwide.
How did search popularity change for app store optimization platforms worldwide in September 2026?
6 changes
In September 2026, AppTweak gained share of searches among app store optimization platforms worldwide, from 8.6% to 11.9%.
In September 2026, Appfigures gained share of searches among app store optimization platforms worldwide, from 8.6% to 9.7%.
In September 2026, MobileAction gained share of searches among app store optimization platforms worldwide, from 7.7% to 8.7%.
In September 2026, Sensor Tower lost share of searches among app store optimization platforms worldwide, from 64.3% to 59.4%.
Estimated monthly branded searches for App Radar worldwide fell 33.4% over 12 measured months, from 5.4K to 3.6K in September 2026.
Estimated monthly branded searches for AppFollow worldwide fell 18.3% over 12 measured months, from 8.2K to 6.7K in September 2026.
How are Appfigures’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Appfigures’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- appfigures
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Where does Appfigures compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| App store analytics platforms | 3rd of 7 | 9.2% | Show ranking |
| App store optimization platforms | 3rd of 8 | 9.7% | Shown above |
Is Appfigures your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.