Brandwave

Appfigures vs AppFollow:Which is more popular?

In September 2026, Appfigures had more branded searches than AppFollow among app store analytics platforms worldwide. Appfigures had about 12,100 branded searches, while AppFollow had 6,710. Appfigures made up 9.2% of all app store analytics platform searches we track, and AppFollow accounted for 5.1%. When we asked ChatGPT and Google AI Overviews about app store analytics platforms, Appfigures appeared in all five answers and AppFollow in two. Appfigures was mentioned before AppFollow in every answer.

Among app store analytics platforms worldwide in September 2026

Who do people search for more?

Appfigures, about 80% more searches than AppFollow

Appfigures 12.1K searchesAppFollow 6.7K searches

Who does AI mention more?

Appfigures, mentioned in every answer we collected

Appfigures in 5 of 5AppFollow in 2 of 5

Who does AI recommend more?

Appfigures, named ahead of AppFollow in every answer

Appfigures first in 5AppFollow never first

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Top app store analytics platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Appfigures appeared in all five answers. AppFollow was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Appfigures was listed before AppFollow in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. AppTweak1st
  2. Sensor Tower2nd
  3. Appfigures3rd
  4. MobileAction4th
  5. data.ai5th
  6. AppFollow6th
  7. Apptopia7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Sensor Tower5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AppTweak5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Appfigures5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MobileAction3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AppFollow2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • data.ai1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Apptopia1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about app store analytics platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Appfigures or AppFollow more popular in search?

This chart shows how often people search Google for Appfigures and AppFollow by name. Each line represents a brand's share of searches for all seven app store analytics platforms we track, month by month, from English-language searches worldwide.

Appfigures and AppFollow among app store analytics platforms worldwide, by month

Share of searches by month for Appfigures, AppFollow. The figures are in the table below the chart.

View monthly share of searches table
MonthSensor TowerAppTweakAppfiguresMobileActiondata.aiAppFollowApptopia
Oct 202556.6%9.3%6.2%8.3%9.2%6.3%4.1%
Nov 202555.4%11.1%6.1%8.1%9.1%6.2%4%
Dec 202557%11.5%6.2%8.3%7.6%5.1%4.2%
Jan 202659.5%9.8%6.5%8.7%6.5%5.4%3.6%
Feb 202656.3%11.4%6.2%8.2%6.2%7.6%4.1%
Mar 202658.4%11.8%6.4%7%6.4%6.5%3.5%
Apr 202654.8%11.1%7.3%8%7.3%7.4%4%
May 202652.8%8.8%7.1%9.4%12.9%5.9%3.1%
Jun 202661.6%8.3%6.7%7.4%6.7%5.6%3.7%
Jul 202658%9.6%7.8%8.5%6.3%6.4%3.4%
Aug 202662.1%8.3%8.3%7.4%4.5%5.6%3.7%
Sep 202656.5%11.3%9.2%8.3%6.2%5.1%3.4%

How has the Appfigures and AppFollow comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Appfigures took it in December 2025, AppFollow took it in February 2026, Appfigures took it in May 2026.
  • Across the 12 months ending September 2026, Appfigures’ share of searches among app store analytics platforms worldwide moved from 6.2% to 9.2%, and its estimated monthly branded searches moved from 8.1K to 12.1K.
  • Across the 12 months ending September 2026, AppFollow’s share of searches among app store analytics platforms worldwide moved from 6.3% to 5.1%, and its estimated monthly branded searches moved from 8.2K to 6.7K.

How did search popularity change for app store analytics platforms worldwide in September 2026?

3 changes
  1. In September 2026, data.ai overtook AppFollow to rank 5th among app store analytics platforms worldwide, with 6.2% of the searches.

  2. In September 2026, Appfigures gained share of searches among app store analytics platforms worldwide, from 8.3% to 9.2%.

  3. In September 2026, AppFollow lost share of searches among app store analytics platforms worldwide, from 5.6% to 5.1%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Appfigures’ and AppFollow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Appfigures

1 branded search term

  • appfigures

AppFollow

3 branded search terms

  • appfollow
  • appfollow aso
  • appfollow.io

How the Brand Demand Index is measured

Other head-to-heads among app store analytics platforms

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